_:n4681f274bc514ab7985a3befcc30d3f2xb0
<http://schema.org/articleBody>
"Post demonetisation, if there is one brand that took the centre stage, it will surely be Paytm. The digital wallet company over the last couple of months has spent big bucks on marketing to grab the note ban scene of the country.In a press statement, Vijay Shekhar Sharma, founder and CEO, Paytm, called Arun Jaitley's annual report “a digital economy budget.”He further added, “Government has pushed the digital theme in every area of the budget. Every person from a small shop to consumers are pushed towards the digital economy. Tax benefits, incentives to use digital payments and extending loans based on a digital footprint will create a larger merchant ecosystem for digital payments.”Sharma believes that incentives for labour-intensive sectors including housing, farming and dairy will help SMEs to create new jobs.“Focus and attention to bank NPAs, as well as increasing bank capitalisation is a great step towards strengthening the financial system of the country. Finally, the income tax rate changes will encourage more people to report their incomes and create a larger tax net for the country. Overall, it is a great budget that will encourage people to move to the formal economy and derive benefits,\" he concluded. Follow and connect with us on Twitter, Facebook, Linkedin"
<https://brandequity.economictimes.indiatimes.com/news/digital/it-is-a-digital-economy-budget-believes-paytms-vijay-shekhar-sharma/56913829>