<http://schema.org/urlTemplate>
"android-app://com.nbcuni.nbc/nbctve/video/3087948?referrer=goog_watch"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.nbc.com/better-late-than-never/video/kyoto-and-hong-kong-less-talky-more-sake/3087948>