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"UK footwear firm J Shoes prides itself on quirkiness and individualism, and has spent over a decade building celebrity associations with stars like Sienna Miller, Kate Moss and Oasis. But as the brand pushes into the US, Europe and Australia, J Shoes is hoping to build cult status by &amp;quot;never following the main stream&amp;quot;. Joe Ayling interviewed Nick Drury, the company&amp;#39;s creative director, and Adam Ford, its European operations manager, to find out more."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-style.com/interview/nick-drury-and-adam-ford-of-j-shoes_id98686.aspx>