<http://schema.org/name>
"\u5E74\u4E0B\u7537\u5B50\u306E\u5FC3\u3092\u3064\u304B\u3080\u5973\u6027\u306E\u7279\u5FB4\u30FB\uFF14\u3064 | \u30CF\u30A6\u30B3\u30EC"^^<http://www.w3.org/2001/XMLSchema#string>
<http://howcollect.jp/article/5407>