<http://schema.org/datePublished>
"2012-12-04T14:00:28.000Z"^^<http://schema.org/Date>
<http://www.rollingstone.com/movies/lists/the-10-most-shocking-tv-deaths-of-2012-20121204/the-vampire-diaries-elena-vamps-out-season-four-episode-one-19691231>