<http://schema.org/creator>
"Yuliya Chernova"^^<http://www.w3.org/2001/XMLSchema#string>
<http://blogs.wsj.com/venturecapital/2013/05/15/n-y-shutdowns-for-sidecar-relayrides-highlight-hurdles-for-car-and-ride-sharing-startups/?mod=WSJBlog>