<http://schema.org/description>
"&lt;b&gt;Thrallmar Favor&lt;/b&gt; is a level 60 consumable. It is sold by &lt;a href=\"/npc=18267\"&gt;Battlecryer Blackeye&lt;/a&gt;."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.thottbot.com/item=24522>