<http://schema.org/description>
"Kellogg, the US snacks and cereal giant, is launching a bar claimed to improve brain health in the UK next week at the IFE trade exhibition in London."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-food.com/news/exhibitor-news-kellogg-ebro-prepare-launches_id105782.aspx>