<http://schema.org/name>
"\u041C\u0430\u0445\u0435\u0440\u0448\u0430\u043B\u0430 \u0410\u043B\u0438"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/Sypremacy-Prevazhodstvoto-2014-online-19974/>