<http://schema.org/url>
<http://res.cloudinary.com/jpress/image/fetch/f_auto,ar_3:2,c_fill/http://www.blackpoolgazette.co.uk/webimage/1.6717363.1404821329!/image/1879889261.jpg>
<http://www.blackpoolgazette.co.uk/news/smash-victim-tells-of-horror-impact-1-6717365>