<http://schema.org/dateCreated>
"2013-02-06T20:14:06.000Z"^^<http://schema.org/Date>
<http://blogs.wsj.com/marketbeat/2013/02/06/hello-kitty-monopoly-gets-a-new-token-hasbro-hopes-for-a-lift/?mod=WSJ_qtoverview_wsjlatest>