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"  1. After determining he&amp;#039;s not Jewish, backpedal: &amp;quot;Did I say Santa isn&amp;#039;t real? I meant the Santa at the store isn&amp;#039;t the real Santa. The Santa guys you see there and on TV are really his helpers.&amp;quot;  2. If he doesn&amp;#039;t buy it, go high-concept: &amp;quot;Do you believe in Santa? Well, that&amp;#039;s all that matters.&amp;quot; (This also works for communism, universal health care, and love.)   3. If he still doesn&amp;#039;t buy it, admit defeat. (And quietly consider yourself a hero.) He had to learn sometime. And if he&amp;#039;s not your child, apologize to his parents. And while you&amp;#039;re at it, suggest that they stop lying to their kids. View More December Dilemmas "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.esquire.com/lifestyle/advice/a3973/santa1207/>