<http://schema.org/target>
"http://www.upi.com/search?ss={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.upi.com/Top_News/US/2014/06/05/Real-loaded-gun-found-in-Target-toy-aisle-as-activists-pressure-retailer-to-ban-firearms/7541401996046/?spt=mps&or=4>