<http://schema.org/name>
"\u0411\u0435\u0440\u0434\u0436 \u0414 \u0411\u0435\u0434\u0440\u043E\u0441\u044F\u043D"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/Sypremacy-Prevazhodstvoto-2014-online-19974/>