<http://schema.org/description>
"Mobile advertising may get more expensive soon. Last week, Google introduced AdWords enhanced campaigns, effectively blurring the lines between desktop and mobile ads. Not literally, per se."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2013/02/11/why-the-google-rally-is-far-from-over/20457589/?gen=1>