<http://schema.org/alternativeHeadline>
"Top Line: Stanley Cup Final game day; Avs to pass on Seth Jones; more links"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/nhl/home-ice/2013/06/19/top-line-stanley-cup-final-game-day-avs-to-pass-on-seth-jones-more-links>