<http://schema.org/description>
"In addition to launching Pop Boom recently on Facebook, CrowdStar has also just launched a game aimed at a very specific demographic, It Girl. The game, currently in its first phases of testing,"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2010/09/17/crowdstars-it-girl-brings-the-new-hotness-to-facebook/19638370/>