<http://schema.org/name>
"\u0633\u0644\u0637\u0629 \u0627\u0644\u062C\u0645\u0628\u0631\u064A \u0645\u0639 \u0627\u0644\u062E\u0633"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t23738-topic>