<http://schema.org/name>
"\u4EBA\u751F\u78BA\u7387\u8AD6\u306E\u30B9\u30B9\u30E1 \u904B\u3067\u306A\u304F\u3001\u78BA\u7387\u3092\u652F\u914D\u3057\u3088\u3046 \uFF08\u6276\u6851\u793E\u65B0\u66F8\uFF09"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26353588.html>