<http://schema.org/headline>
"Jilly's Cupcake Bar &amp; Cafe Wins &lt;em&gt;Cupcake Wars&lt;/em&gt; a Second Time"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.riverfronttimes.com/foodblog/2013/05/07/jillys-cupcake-bar-and-cafe-wins-cupcake-wars-a-second-time>