<http://schema.org/description>
"Nest Labs is a startup in deep stealth that is deploying the world\u2019s best user interface designers against the world\u2019s most boring enterprise: saving energy"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.technologyreview.com/s/424294/can-the-creators-of-the-iphone-make-home-energy-management-sexy/>