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"More than 15 years ago, when everyone was agog with talk over that new consumer demographic called the &amp;#8220;yuppie,&amp;#8221; I remember the steely-eyed advertising executive who told me that sophisticated consumers no longer wanted mere &amp;#8220;products.&amp;#8221;..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.cityweekly.net/utah/consumer-games/Content?oid=2129117>