<http://schema.org/description>
"&lt;p&gt;The French sheepdog will attempt to travel 98 feet in less than 30 seconds \u2013 and all for a good cause&lt;/p&gt;\n"^^<http://www.w3.org/2001/XMLSchema#string>
<http://people.com/pets/the-daily-treat-scooter-riding-dog-norman-trying-to-set-guinness-world-record/>