<http://schema.org/name>
"\u062A\u062D\u0644\u064A\u0644 \u062A\u0643\u0644\u0641\u0629 \u0639\u0646\u0635\u0631 \u0627\u0644\u0639\u0645\u0644"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aazs.net/t597-topic>