<http://schema.org/name>
" \u0647\u0643\u0630\u0627 \u0623\u0646\u0642\u0630 \u0627\u0644\u0644\u0647 \u0633\u0627\u0631\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t27603-topic>