<http://schema.org/name>
"\u0642\u0633\u0645 \u0627\u0644\u062A\u0631\u0641\u064A\u0647\u064A \u0648\u0627\u0644\u0627\u0633\u062A\u0631\u0627\u062D\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://becoool.dahek.net/t261-topic>