<http://schema.org/description>
"Years of halting negotiations with cable companies haven't gotten Apple much closer to its grand vision for television. But a newer strategy of talking directly to content providers seems more promising. Apple is negotiating with production studios and networks to provide content for a television set that would emphasize apps over cable TV, according to..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://qz.com/98632/apple-closer-to-its-vision-for-a-tv-set-wants-espn-hbo-viacom-and-others-to-come-along/>