<http://schema.org/name>
"\u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0631\u0633\u0645\u0649 \u0644\u0644\u0627\u0633\u062A\u0627\u0630/ \u0641\u062A\u062D\u0649 \u0633\u0645\u0631\u0649"^^<http://www.w3.org/2001/XMLSchema#string>
<http://semery.wwooww.net/t1143-topic>