<http://schema.org/name>
"\u0639\u0648\u062F\u0629 \u0627\u0644\u0627\u062E \u0639\u0644\u0627\u0621 \u0645\u0646 \u0627\u0644\u0633\u0648\u062F\u0627\u0646"^^<http://www.w3.org/2001/XMLSchema#string>
<http://halfasugar.mam9.com/t2188-topic>