<http://schema.org/name>
"\u062C\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0631\u0627\u062B\u0640\u0640\u0640\u0640\u064A\u0645"^^<http://www.w3.org/2001/XMLSchema#string>
<http://halfasugar.mam9.com/t323-topic>