<http://schema.org/name>
"Layorn, \u043C\u044B\u0441\u043B\u0438 \u0438 \u0442\u0432\u043E\u0440\u0447\u0435\u0441\u0442\u0432\u043E..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.divinecosmosunion.net/t580p21-topic>