<http://schema.org/dateCreated>
"2010-10-15T12:10:02-04:00"^^<http://schema.org/Date>
<http://www.instyle.com/beauty/5-steps-perfect-smoky-eye?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%253A+instyle%252Fthisjustin+%2528InStyle%253A+This+Just+In%2529>