<http://schema.org/name>
"\u0645\u0646\u062A\u062F\u0649 \u0627\u0648\u0644\u0627\u062F \u0643\u0648\u0644 \u0627\u0641\u0644\u0627\u0645 \u0628\u0631\u0627\u0645\u062C \u0627\u0644\u0639\u0627\u0628 \u0627\u063A\u0627\u0646\u0649"^^<http://www.w3.org/2001/XMLSchema#string>
<http://awladcool.getgoo.net/t2535-topic>