<http://schema.org/description>
"Neesa Peterson's Imperial Woodpecker Sno-Balls serves authentic New Orleans snoballs and snacks in New York's West Village."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.bestofneworleans.com/blogofneworleans/archives/2012/08/18/snowing-balls-in-nyc-second-summer-in-a-row/>