<http://schema.org/name>
"\u062D\u0648\u0632\u0647 \u0647\u0646\u0631\u064A \u0627\u0633\u062A\u0627\u0646 \u0642\u0645"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1708218>