<http://schema.org/description>
"2012 Ride for Kids America\u2019s motorcyclists and families battling childhood brain tumors joined together to raise more than $3.8 million to support the work..."^^<http://www.w3.org/2001/XMLSchema#string>
<https://ultimatemotorcycling.com/2013/01/30/ride-for-kids-raises-3-8-million-in-2012/>