<http://schema.org/name>
"\u795E\u79D8\u306E\u30D0\u30B9\u30C8\u5360\u3044\u3000\uFF5E\u7D50\u5A5A\u904B\u7DE8\uFF5E | \u30CF\u30A6\u30B3\u30EC"^^<http://www.w3.org/2001/XMLSchema#string>
<http://howcollect.jp/article/18907>