<http://schema.org/description>
"Remember those halcyon days when lobster was so cheap that you could afford to put it on mac n' cheese, french fries, tacos and grilled cheeses? You know..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.huffingtonpost.com/2015/06/10/lobster-prices-high-rise_n_7546062.html>