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"We often see fragrance ads in magazines, but the new Winter 2008 issue of L&amp;#039;Officiel Hommes takes it a step further by dedicating a whole editorial to celebrate iconic perfumes. The editorial &amp;#039;Cool Water&amp;#039; by photographer Milan Vukmirovic features model Patrick Kafka alongside larger-than-life bottles of famous fragrances. The featured bottles include fragrances by Dolce &amp;amp; Gabbana, Cartier, Boss, Prada, Armani, Gucci, Ralph Lauren, and more. &amp;lt;b&amp;gt;Implications&amp;lt;/b&amp;gt; - One of the best (and fastest) ways to attract attention with an advertisement is through the use of overt sex appeal. Corporations stand a good chance of attracting eyes and brand awareness to their product simply by featuring a less than fully clothed model in the ad."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.trendhunter.com/trends/fragrance-editorial-cool-water-officiel-hommes-perfumes>