<http://schema.org/name>
"\u041A\u043B\u0438\u0432 \u0421\u0442\u0435\u043D\u0434\u044A\u043D\u0442"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/Vikings-Vikingi-S01E07-online-16552/>