<http://schema.org/name>
"\u0634\u0639\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0631 \u062D\u0632\u064A\u0646 \u0639\u0646 \u0627\u0644\u0641\u0631\u0627\u0642 ***"^^<http://www.w3.org/2001/XMLSchema#string>
<http://torment.jordanforum.net/t144-topic>