<http://schema.org/alternativeHeadline>
"Top Line: The NHL's real drug problem; Patrick Kane meets LeBron; more links"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/nhl/home-ice/2013/07/28/top-line-the-nhls-real-drug-problem-patrick-kane-meets-lebron-more-links>