<http://schema.org/name>
"\u0635\u0648\u0631\u0629 \u0631\u0627\u0626\u0639\u0629 \u0644\u0645\u0643\u0629 \u0627\u0644\u0645\u0643\u0631\u0645\u0629 "^^<http://www.w3.org/2001/XMLSchema#string>
<http://mesr.mam9.com/t6481-topic>