<http://schema.org/description>
"Go to Urbandictionary.com and type \"iPhone Killer\". This is the definition you will get: \"Little is known of the iPhone Killer. Having never been seen in person, it is impo ible to describe its appear..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.huffingtonpost.in/2016/05/30/why-the-iphone-killer-tag-needs-to-die/>