<http://schema.org/alternativeHeadline>
"NBA fines Bulls coach Tom Thibodeau for comments about referees after loss to Heat"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/nba/point-forward/2013/05/12/tom-thibodeau-fined-nba-chicago-bulls-miami-heat>