<http://schema.org/target>
"http://www.upi.com/search?ss={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.upi.com/Sports_News/College-Basketball/2014/02/01/COL-BKB-San-Diego-State-65-Colorado-State-56/UPI-54261391307558/?spt=rln&or=5>