<http://schema.org/name>
"\u59BB\u3068\u3044\u3046\u540D\u306E\u4EEE\u9762 \uFF08\u30CF\u30FC\u30EC\u30AF\u30A4\u30F3\u30FB\u30A4\u30DE\u30FC\u30B8\u30E5\uFF09"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_02165900.html>