<http://schema.org/name>
"\u0421\u043F\u0430\u0433\u0435\u0442\u0442\u0438 \u00AB\u0410\u043C\u043E\u0440\u0435 \u043C\u0438\u0430\u00BB"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.magia-taro.com/t12970-topic>