<http://schema.org/description>
"Sporting goods giant Nike is raising its prices at a time when other companies are turning to increased markdowns and heavy promotional activity to drive traffic. And analysts say the strategy is single-handedly driving growth in the US sneaker market, as well as helping the company to carve out a new competitive advantage."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-style.com/analysis/new-pricing-strategy-pays-off-for-nike_id122400.aspx>