<http://schema.org/name>
"\u0642\u0635\u0629 \u0635\u0648\u0631\u0629 \u062A\u0641\u0627\u0639\u0644 \u0645\u0639\u0647\u0627 \u0627\u0644\u0622\u0644\u0627\u0641 \u0645\u0646 \"\u0627\u0644\u0641\u0627\u064A\u0633\u0628\u0648\u0643\u064A\u064A\u0646\""^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.modars1.com/t45710-topic>