<http://schema.org/target>
"http://kincaidhouse.com/?s={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://kincaidhouse.com/?industrytype=1&startdate=2013-10-18&nights=2&windowsearch=0&location&adults1=2&productid=fb404873-7d3b-4efb-8f54-8d8d5ecea4bf>