<http://schema.org/name>
"\u0645\u0646\u062A\u062F\u0649 \u0627\u0644\u062D\u064A\u0648\u0627\u0646\u0627\u062A \u0627\u0644\u0627\u0644\u064A\u0641\u0647"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.alanwar10.com/t8528-topic>