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"Since Hedi Slimane\u2019s arrival at Yves Saint Laurent, the designer hasn\u2019t looked back once while carefully crafting an updated identity for the brand and Saint Laurent collection, an identity that smartly walks the line between being reverential to the house\u2019s past and firmly planted in the here and now. Slimane continues to put his stamp on things with his latest Saint Laurent campaign that stars musician, and longtime pal, Beck. The singer, who once scored the soundtrack for an early Slimane-era Dior Homme runway show, was styled and shot by the designer himself for the images and certainly embodies the effortless cool that appears to have informed so many of Slimane\u2019s first designs for the house. And with the designer\u2019s first Saint Laurent menswear show just twelve days away, we can\u2019t help but wonder if Spring\u2019s nonchalant glamour is a taste of things to come. Click through for a look at the remaining prints in the set of five and visit ysl.com to see more from the collection."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.gq.com/story/exclusive-first-look-beck-for-saint-laurent-spring-2013>