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"&amp;#8220;When companies plan wildly ambitious, over-the-top headquarters, it is sometimes a sign of imperial hubris.&amp;#8221;\n\n  \nSource: Cupertino City Council\nWriting in the New Yorker&amp;#8216;s blog\u00A0(but not, interestingly, in the magazine itself) Paul Goldberger has cast his architecture critic&amp;#8217;s eye on drawings for Apple&amp;#8217;s \n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tAAPL\n\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\n\t\t\t proposed headquarters and found them troubling &amp;#8212; and a bit scary.\n[Foster + Partners] has proposed a gargantuan glass-and-metal ring, four stories high, with a hole in the middle a third of a mile wide. The building, which will house upwards of twelve thousand employees, will have a circumference of a mile, and will be so huge that you won\u2019t really be able to perceive its shape, except from the air. Like everything Foster does, it will be sleek and impeccably detailed, but who wants to work in a gigantic donut? Steve Jobs, speaking to the Cupertino City Council, likened the building to a spaceship. But buildings aren\u2019t spaceships, any more than they are iPhones.\nSo why is Foster\u2019s design troubling, maybe even a bit scary? The genius of the iPhone, MacBook, iPad, and other Apple products is that they are tools that function well and happen to be breathtakingly beautiful. (Last year,\u00A0I wrote about the design\u00A0for the new Apple store on the Upper West Side.) A building is also a tool, but of a very different sort. In architecture, scale\u2014the size of various parts of a building in proportion to one another and to the size of human beings\u2014counts for a lot. With this building, there seems to be very little sense of any connection to human size. Flexibility is a hallmark of the iPad, and it counts in architecture, too, but how much flexibility is there in a vast office governed entirely by geometry? For all of Foster\u2019s sleekness, this Apple building seems more like a twenty-first-century version of the Pentagon.\nYou can read the full review here.\u00A0Via Brian S Hall&amp;#8217;s Smartphone Wars."^^<http://www.w3.org/2001/XMLSchema#string>
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