<http://schema.org/dateCreated>
"2013-08-05T22:40:59-05:00"^^<http://schema.org/Date>
<http://sportsday.dallasnews.com/high-school/footballheadlines/2013/08/05/prosper-sanger-among-area-schools-embracing-new-tradition-of-midnight-madness-football-practice>