<http://schema.org/name>
"\u59FF\u52E2\u30A2\u30BB\u30B9\u30E1\u30F3\u30C8 \u30BB\u30E9\u30D4\u30B9\u30C8\u306E\u305F\u3081\u306E\u30CF\u30F3\u30BA\u30FB\u30AA\u30F3\u30AC\u30A4\u30C9"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26238758.html>