<http://schema.org/articleBody>
"Brisk Iced Tea is the Lipton-owned brand that&amp;#039;s marketed as the &amp;quot;Iced tea with tons of attitude. The one with the bold lemon flavor that kicked iced tea off the back porch and gave it some street cred.&amp;quot; The mascot for a new tropical variation of the drink is a rebellious sunglasses-wearing Pineapple -- a fitting character for the brand&amp;#039;s purposes that originated back in the 1990s.  Looking to bring more awareness to itself, Brisk Iced Tea has employed customer sneaker maker Dan &amp;quot;Mache&amp;quot; Gamache to create a pair of shoes that fit the mascot&amp;#039;s vivacious personality. He&amp;#039;s told that the pineapple, named John Juan, is a big basketball fan and has always been a sneakerhead. With this in mind, Mache created a pair that makes use of vibrant contrasting colors that shows off Brisk Iced Tea&amp;#039;s new pineapple flavor.  The brand is also giving consumers a chance to win the sneakers for themselves once they&amp;#039;ve spread word of the campaign via social media along with the hashtag #BriskSweepstakes."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.trendhunter.com/trends/brisk-iced-tea>