<http://schema.org/target>
"http://www.esuman.com/?s={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.esuman.com/?page=shop.product_details&category_id=6&flypage=flypage.tpl&product_id=23&option=com_virtuemart&Itemid=55>