<http://schema.org/name>
"\u0645\u0646\u062A\u062F\u064A\u0627\u062A \u0627\u0644\u0635\u062D\u0629 \u0648\u0627\u0644\u062A\u063A\u0630\u064A\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mega.logu2.com/t1566-topic>