<http://schema.org/description>
"Hershey is to acquire the luxury chocolatier Scharffen Berger. In line with the quality-seeking trend in the consumer space, it is increasingly important that manufacturers target the premium market. Hershey is not alone in buying a niche operator that has already established itself in this segment - the key now is to ensure Hershey avoids diluting Scharffen&amp;#39;s upscale positioning."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-food.com/news/hershey-swoops-on-scharffen-berger-comment_id85241.aspx>