<http://schema.org/description>
"The chairman and CEO of The Coca-Cola Co, Muhtar Kent, has been appointed as chair of the US-China Business Council (USCBC)."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/news/coca-cola-co-ceo-to-head-china-business-council_id100926.aspx>