<http://schema.org/target>
"android-app://com.guardian/https/www.theguardian.com/film/video/2011/aug/17/the-inbetweeners-movie-video"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.theguardian.com/film/video/2011/aug/17/the-inbetweeners-movie-video?INTCMP=ILCNETTXT3486>