<http://schema.org/name>
"The Complete Mystery of Madeleine McCann\u2122"^^<http://www.w3.org/2001/XMLSchema#string>
<http://jillhavern.forumotion.net/t7912-this-law-does-not-seem-to-apply-if-you-are-out-of-the-uk-and-your-name-is-mccann>