<http://schema.org/name>
"\u5973\u306F\u5F8C\u534A\u304B\u3089\u304C\u304A\u3082\u3057\u308D\u3044 \uFF08\u96C6\u82F1\u793E\u6587\u5EAB\uFF09"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26246925.html>