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"Great article to remind us to adhere to design principles! I have to admit that when brainstorming I frequently put aside all structure, and things only pull together when I apply the basics of design priciple to come up with something effective. It's also a good practice because your result is something you can logically and easily justify in terms of accepted design practices and \"rules\". \r\n\r\nSo when your client asks why you chose two complementary colors instead of fluorescent day-glo hues, you can speak logically that they asked for \"something that popped off the page\" so you used colors with 'maximum contrast &amp;amp; impact' rather than inappropriate (I wish I could say \"cheesy\") colors."^^<http://www.w3.org/2001/XMLSchema#string>
<https://colorburned.com/category/articles/page/3/>