<http://schema.org/name>
"Burton Snowboards"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.burton.com/us/en/mens-snowboard-gloves-mitts?prefn1=variationSize&srule=best-sellers&prefv1=M%5CL%7CS&collectionID=mens-gloves-mitts>