<http://schema.org/name>
"\u041C\u0430\u0439\u043A\u044A\u043B \u0415\u043A\u043B\u044A\u043D\u0434"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/Cruel-and-Unusual-Jestoko-i-neobichaino-2014-online-19057/>