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"Hi, thanks for the superb article which I've bookmarked. Let me just vouch for everything that's been said in this article as being well documented and accurate. I use quite a bit of Yandex Direct myself and it is indeed both convoluted and less versatile than Google Adwords.\n\nOne thing I want to add is that Yandex Metrika does allow for conversion tracking. The whole system was significantly overhauled in December 2011 and they've added more functionality ever since. The range of conversion tracking options go from the standard URL tracking all the way to page count tracking and now even event tracking.\n\nThis is one area of their interface where it's been given a boost.\n\nThanks again for this superbly written well summarized article. \n\n&lt;a href=\"http://www.cybarco.com/luxury-villas-in-cyprus\" rel=\"nofollow\"&gt;Villas in Cyprus&lt;/a&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.pointit.com/blog/what-you-need-to-know-about-yandex-ppc/>