<http://schema.org/target>
"https://www.armadamusic.com/artists?q={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.armadamusic.com/news/beatport-exclusives-week-11-7b1427b9-2814-4e88-a23e-54e8668300f8>