<http://schema.org/dateModified>
"2012-10-02T19:55:26.000Z"^^<http://schema.org/Date>
<http://blogs.wsj.com/digits/2012/10/02/ftc-chairman-advertisers-backing-away-from-do-not-track-pledge/?mod=WSJBlog&mod=WSJ_FinancingAndInvesting_BLOGSDIGITALDAILY>