<http://schema.org/description>
"Got a wacky idea for a small busine  and everyone\u2019s telling you you\u2019re nuts? Don\u2019t listen! The kookiest ideas are sometimes the best ones. Take Gary Dahl for example -- back in 1975, the entrepreneur..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.huffingtonpost.com.au/2015/11/11/these-quirky-businesses-are-just-too-brilliant-to-fail/>