<http://schema.org/description>
"Big-hearted cyclists and road marshals are being urged to sign up for the JE James and the Derbyshire Times&amp;#8217; Flagg Challenge on July 27 for Ashgate Hospice."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.matlockmercury.co.uk/news/appeal-for-more-pedal-power-on-je-james-ride-for-hospice-1-6744363>