<http://schema.org/headline>
"Facebook effect: Farhan Akhtar, Paes, Pitroda join Mamata"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.oneindia.com/2011/07/27/trinamool-to-woo-youth-fb-farhan-akhtar-paes-pitroda.html>