<http://schema.org/name>
"TechCrunch"^^<http://www.w3.org/2001/XMLSchema#string>
<https://techcrunch.com/2013/08/02/amazon-youtube-get-their-own-first-emmys-but-not-for-shows/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Techcrunch+%28TechCrunch%29>