<http://schema.org/alternativeHeadline>
"Fan Who Tattooed \"Moyes Out\u201D on Butt in February is Vindicated, I Guess? (NSFW)"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/extra-mustard/2014/04/25/moyes-butt-tattoo>