<http://schema.org/name>
"Burton Snowboards"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.burton.com/us/en/search?cgid=mens-collection-ak&prefn1=instock&prefn2=filterColor&prefv3=S&prefv1=false&prefv2=Green&prefn3=variationSize&collectionID=mens-collection-ak>