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"Photographer Gregoire Alexandre captures these tranquil images as part of the &amp;#039;Elements of Well Being&amp;#039; campaign for Westin Hotels. With clean lines and images, the advertisements promote a peaceful and relaxing atmosphere for guests staying in the hotel. One of the ads features a bed of balloons with a woman lying on it completely content. The only colors in the &amp;#039;Elements of Well Being&amp;#039; prints are white and gray with nothing but the balloons featured. The woman in the ad is also wearing a completely white outfit. The effect is a completely relaxing atmosphere. The premise of the &amp;#039;Elements of Well Being&amp;#039; ads is not to promote the hotel chain through featuring the hotel properties, but rather through capturing the feeling of staying at the Westin."^^<http://www.w3.org/2001/XMLSchema#string>
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