<http://schema.org/about>
"\"They don\u2019t look like the classic great whites you'll see on Shark Week,\" said the 27-year-old grad student. \"I think they're more interesting.\""^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/natural-sciences/grad-student-discovers-8-new-species-shark.html>