<http://schema.org/target>
"http://www.upi.com/search?ss={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.upi.com/Sports_News/2013/04/05/NBA-Denver-95-Dallas-94/UPI-67271365135455/?spt=hs&or=sn>