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"Over the next month, young diners who order a Happy Meal at McDonald&amp;#039;s Canada will be able to look inside their fast food box and find a unique and perhaps unexpected Happy Meal toy&amp;mdash;a &amp;#039;Step-It&amp;#039; wearable activity tracker.  Although McDonald&amp;#039;s frequently partners up with companies to create toys inspired by characters from current pop culture, the Step-It is an original creation. When worn, the wristband blinks in time to the wearer&amp;#039;s pace and keeps track of the steps taken. The toy is being launched at a time where many school kids are on summer holidays and also, watching the Olympics in Rio.  Over the past few years, McDonald&amp;#039;s has been making a continued effort to change the image of its Happy Meals by offering healthy fresh fruit sides and books as educational toys."^^<http://www.w3.org/2001/XMLSchema#string>
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