<http://schema.org/alternateName>
"Jelly Belly"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.jellybelly.com/search/go?p=q&srid=s1-uswsd02&lbc=jellybelly&ts=custom&w=*&uid=588223699&method=and&isort=globalpop&view=grid&srt=96>