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"&lt;p&gt;&lt;/p&gt;&lt;p&gt;The Premier League has struck a new three-year domestic television rights deal in the United Kingdom that is worth $7.8 billion, according to the Associated Press.\r\n\r\n&lt;/p&gt;&lt;p&gt;Sky Sports and BT Sport won rights to the deal, which runs from 2016-2019. Of the 168 matches with broadcast rights available, 126 were won by Sky Sports.\r\n\r\n&lt;/p&gt;&lt;p&gt;\u2022 &lt;strong&gt;WAHL:&amp;nbsp;Could supporting Prince Ali cost USA '26 World Cup?&lt;/strong&gt;\r\n\r\n&lt;/p&gt;&lt;p&gt;According to the AP, the deal is a 70 percent increase from what&amp;nbsp;Sky and BT agreed to pay in 2012 to&amp;nbsp;show 154 live games between 2013 and 2016.\r\n\r\n&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;\r\n\r\n&lt;/p&gt;&lt;p&gt;Premier League chief executive Richard Scudamore spoke on the impact of the deal after it was announced.\r\n\r\n\r\n&lt;/p&gt;&lt;p&gt;\"This outcome provides a degree of certainty so clubs can continue to invest and run themselves in a sustainable manner; it also allows us to start planning how the Premier League can continue to support the rest of the football pyramid from the grassroots upwards,\" he said.\r\n\r\n&lt;/p&gt;&lt;p&gt;\"This structure also allows us to strike a balance between match-attending fans and those who choose to watch on television. Keeping grounds full is a priority for the Premier League and our clubs, and I am sure the flexible ticketing policies that have helped keep attendances so high will continue to develop.\"\r\n\r\n\r\n&lt;/p&gt;&lt;p&gt;- &lt;em&gt;Molly Geary&lt;/em&gt;\r\n&lt;/p&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/planet-futbol/2015/02/10/premier-league-tv-deal-uk-record>