<http://schema.org/name>
"\u0627\u0644\u0627\u0642\u0633\u0627\u0645 \u0627\u0644\u0631\u0626\u064A\u0633\u064A\u0647"^^<http://www.w3.org/2001/XMLSchema#string>
<http://gulf.forumsshop.com/t14663-topic>