<http://schema.org/name>
"\u0643\u0648\u062F \u0633\u0645\u0627\u0639 \u0627\u0644\u0642\u0631\u0627\u0646 \u0627\u0644\u0643\u0631\u064A\u0645 \u0644\u0645\u062E\u062A\u0644\u0641 \u0627\u0644\u0642\u0631\u0627\u0621 "^^<http://www.w3.org/2001/XMLSchema#string>
<http://abubaker.jordanforum.net/t17459-topic>