<http://schema.org/name>
"\u0627\u0644\u0641 \u0645\u0628\u0631\u0648\u0643 \u064A\u0627\u0628\u0648 \" \u0639\u0640\u0640\u0640\u0644\u064A \""^^<http://www.w3.org/2001/XMLSchema#string>
<http://sub7.ahlamontada.net/t4765-topic>