<http://schema.org/name>
"\u0410\u0421\u0422\u0420\u041E\u041B\u041E\u0413\u0418\u042F ,\u041D\u0423\u041C\u0415\u0420\u041E\u041B\u041E\u0413\u0418\u042F"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.magigheskikrug.com/t4243-topic>