<http://schema.org/alternativeHeadline>
"Last year, I discovered mineral makeup, but hated how messy it can be sometimes. When I came across DermaMinerals, I found a product that really works! Their eyeshadows come in neutral but amazingly complementary shades..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/dermaminerals-to-the-rescue>