<http://schema.org/name>
"\u0627\u0646\u0638\u0631 \u0627\u0644\u0649 \u0631\u062D\u0645\u0629 \u0631\u0628\u0643 \u0628\u0643 \u0648\u0627\u0633\u062A\u062D\u064A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t20286-topic>