<http://schema.org/description>
"Fiserv Mobilizes UChoose Rewards   Upgraded application provides participants with the capability to earn and redeem points by using mobile device at participating merchants Cardholders in"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2012/12/17/fiserv-mobilizes-uchoose-rewards/20404951/?gen=1>