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"It is not too far-fetched to believe that &amp;quot;Denim is our only savior,&amp;quot; as the Calik Denim campaign puts it. As far as fashion fabrics go, denim can be considered one of the most reliable, as they serve as staples in any workman&amp;#039;s wardrobe.  Conceived and executed by RDB CG, an ad agency based in Istanbul, the Calik Denim campaign is set in a dystopian future where there is nothing standing in the way of destruction but denim outfits. Aside from illustrating the quality of Calik Denim, this ad campaign also shows this manufacturer&amp;#039;s commitment to the future by implementing a green strategy for its denim production. The Calik Denim campaign envisions a time where resources are scarce, but because of the precautions this company took earlier, denim is not."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.trendhunter.com/trends/calik-denim-campaign>