<http://schema.org/headline>
"RSVP to Thursday's FREE SPArty at AethestiSpa!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.charlestoncitypaper.com/chsdeals/archives/2014/05/12/rsvp-to-thursdays-free-sparty-at-aethestispa>