<http://schema.org/headline>
"Southampton add three to coaching staff as Mauricio Pochettino makes his mark"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.skysports.com/football/news/11700/8420367/southampton-add-three-to-coaching-staff-as-mauricio-pochettino-makes-his-mark>