<http://schema.org/name>
"\u2113\u0454g\u0454\u03B7\u2202 \u03C3\u0192 \u0442\u0454\u00A2\u043D\u03B7\u03C3\u2113\u03C3g\u0443"^^<http://www.w3.org/2001/XMLSchema#string>
<http://pubknights.yoo7.com/t25098-topic>