<http://schema.org/headline>
"World Cup: Why It's Hard to Find Player-Specific Jerseys "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.wsj.com/articles/world-cup-landon-donovan-jersey-plays-on-1402520494?mod=WSJ_hpp_MIDDLENexttoWhatsNewsThird>