<http://schema.org/description>
"According to Google, ads tend to have a 30% jump in clickthrough rate when sitelinks are present, versus the usual\u00A0standalone ads. Do we have your attention now? This day and age, it&amp;#8217;s crucial that you target the right audience with the right messaging. Leverage the..."^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.pointit.com/blog/sitelink-extensions-a-simple-way-to-boost-your-clickthrough/>