<http://schema.org/name>
"\u516D\u3064\u306E\u5E0C\u671B \uFF08\u53CC\u8449\u6587\u5EAB \u5409\u7965\u5BFA\u63A2\u5075\u7269\u8A9E\uFF09"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26396517.html>