<http://schema.org/name>
"\u0412 \u041F\u041E\u0418\u0421\u041A\u0410\u0425 \u041F\u0420\u0410\u0412\u0414\u042B"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.divinecosmosunion.net/t144-topic>