<http://schema.org/name>
"\u0643\u064A\u0641 \u062A\u0642\u0627\u0628\u0644 \u0631\u0628\u0643  \u064A\u0648\u0645 \u0627\u0644\u0642\u064A\u0627\u0645\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mesr.mam9.com/t9485-topic>