<http://schema.org/image>
<http://static1.squarespace.com/static/529fca93e4b0755bfc892d5c/t/57f7086215d5db2cf00f0b3c/1476839129491/>
<http://www.youcanbrand.com/blogentries/2014/7/27/living-your-brand-part-2>