<http://schema.org/name>
"\u0645\u0635\u0637\u0641\u064A \u062F\u0647\u0642\u0627\u0646\u064A\u0627\u0646"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1677940>