<http://schema.org/headline>
"Life is Short: Wear a Helmet &amp;#038; Love the Ones You&amp;#8217;re With."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.elephantjournal.com/2012/05/life-is-short-wear-a-helmet-love-the-ones-youre-with/>