<http://schema.org/alternativeHeadline>
"Drew Brees, New Orleans Saints beat Aaron Rodgers, Green Bay Packers 44-23"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/nfl/2014/10/26/saints-packers-aaron-rodgers-drew-brees-sunday-night-football>