<http://schema.org/name>
"\u0634\u0648\u0631\u0628\u0629 \u0627\u0644\u062F\u062C\u0627\u062C \u0648\u0627\u0644\u0644\u064A\u0645\u0648\u0646"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t6457-topic>