<http://schema.org/description>
"The man behind everything that makes Starbucks great -- except for the coffee -- is being tapped to help Best Buy take on Amazon online while keeping up sales at brick-and-mortar sales..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.cheatsheet.com/trading/best-buy-brings-in-starbucks-talent-to-take-on-amazon.html/>