<http://schema.org/description>
"Case studies and tips in producing audio content to generate shares and discussion on social networks, from three people currently experimenting in this field \r\n\r\n"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.journalism.co.uk/podcast/how-to-make-audio-formats-more-socially-shareable/s399/a557040/>