<http://schema.org/name>
"Burton Snowboards"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.burton.com/us/en/search?cgid=total-comfort&prefn1=instock&prefn2=variationSize&srule=best-sellers&prefv1=true&prefv2=7.5&collectionID=total-comfort>