<http://schema.org/description>
"\u0410\u0434\u0440\u0435\u0441\u0430, \u043A\u043E\u043D\u0442\u0430\u043A\u0442\u044B."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.moscow-faq.ru/questions/science/75154/191905>