<http://schema.org/name>
"\u10E1\u10E2\u10E3\u10DB\u10E0\u10D4\u10D1\u10D8 \u10D3\u10D0 \u10DB\u10D0\u10E1\u10DE\u10D8\u10DC\u10EB\u10DA\u10D4\u10D1\u10D8"^^<http://www.w3.org/2001/XMLSchema#string>
<http://armuri.4forum.biz/t373-topic>