<http://schema.org/creator>
"Jon Evans"^^<http://www.w3.org/2001/XMLSchema#string>
<https://techcrunch.com/2014/02/04/the-future-is-transcendent-a-review-of-her/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Techcrunch+%28TechCrunch%29>