<http://schema.org/target>
"http://www.upi.com/search?ss={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.upi.com/Top_News/US/2012/08/02/Mississippi-River-level-decreases/UPI-76211343934244/?rel=72421343980800>