<http://schema.org/name>
"\u0642\u0633\u0645 \u0627\u0644\u062A\u0643\u0648\u064A\u0646 \u0627\u0644\u0645\u0633\u062A\u0645\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://education.big-forum.net/t16-topic>