<http://schema.org/alternateName>
"PriceMe NZ 3"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.priceme.co.nz/Generic-Firewire-Cable-Firewire-800-9-pin-to-Firewire-400-4-pin-2m/p-896858403.aspx>