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"\u2018Incredible India\u2019, \u2018God\u2019s own country\u2019, \u2018Heart of Incredible India\u2019, \u2018I love NY\u2019\u2026. and the list goes on and on. If you are still haven\u2019t figured it out, we are talking about destinations that have carved a niche for themselves and have become very strong brands over a period of time. This process does not happen overnight but involves a lot of efforts and smart thinking. Before going into that, let us look at the importance of destination branding and its relevance today."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mbaskool.com/business-articles/marketing/1066-destination-branding-how-does-it-work.html>