<http://schema.org/name>
"\u10D0\u10E0\u10DB\u10E3\u10E0\u10D8 (\u10DC\u10D8\u10E1\u10DA\u10D8 \u10DB\u10D7\u10D0\u10D7\u10D0 \u10D6\u10D4\u10D3\u10D0)"^^<http://www.w3.org/2001/XMLSchema#string>
<http://armuri.4forum.biz/t373-topic>