<http://schema.org/name>
"\u0633\u0644\u064A\u0645\u0627\u0646 \u0639\u0628\u062F \u0627\u0644\u0644\u0647 - \u0623\u0644\u0645\u0627\u0646\u064A\u0627 "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.huffpostarabi.com/2016/09/09/story_n_11930756.html>