<http://schema.org/name>
"\u0414\u0436\u043E\u0448\u0443\u0430 \u0414\u0436\u0430\u043A\u0441\u044A\u043D"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/Fringe-Eksperimentat-S02E12-online-22971/>