<http://schema.org/description>
"If you want to be wildly successful like Elon Musk and Richard Branson, you should always avoid saying this one toxic phrase. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2016/07/08/the-top-phrase-leaders-like-elon-musk-and-richard-branson-never/21427201/>