<http://schema.org/headline>
"The drinking prowess of every character on &amp;lt;em&amp;gt;Mad Men&amp;lt;/em&amp;gt;, in handy chart form"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.avclub.com/article/the-drinking-prowess-of-every-character-on-emmad-m-89646>