<http://schema.org/description>
"The Pepsi Bottling Group said yesterday that its board of directors had elected L. Kevin Cox to the newly-created position of executive vice-president, effective immediately."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/news/pbg-appoints-executive-vice-president_id69354.aspx>