<http://schema.org/keywords>
"warriors spurs mavericks clippers doc rivers Gregg Popovich Rick Carlisle Stephen Curry Dirk Nowitzki Kemba Walker Damian Lillard"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/nba/2016/01/26/nba-playcalling-rick-carlisle-gregg-popovich-steve-kerr-warriors-spurs-mavericks>