<http://schema.org/url>
<http://res.cloudinary.com/jpress/image/fetch/w_620,f_auto,ar_3:2,c_fill/http://www.yorkshireeveningpost.co.uk/webimage/1.6656915.1401975383!/image/639813007.jpg>
<http://www.yorkshireeveningpost.co.uk/news/blaze-at-ossett-town-hall-1-6656917>