<http://schema.org/name>
"\u062F\u0648\u0631 \u0639\u0644\u0649 \u0627\u0633\u0645\u0643 \u0648\u0627\u0636\u062D\u0643"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t23601-topic>