<http://schema.org/name>
" \u0415\u0449\u0435 \u043E\u0434\u0438\u043D  \u0440\u0430\u0441\u043A\u043B\u0430\u0434 \u043D\u0430 \u043E\u0442\u043D\u043E\u0448\u0435\u043D\u0438\u044F"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.tarotspace.net/t1724-topic>