<http://schema.org/headline>
"HOLDING CALL = SELL LEAD CMP 118 -120 TGT 112, 105, 100"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mcxcontrol.com/2016/02/02/holding-call-sell-lead-cmp-118-120-tgt-112-105-100/>