<http://schema.org/name>
"\u0415\u0441\u043B\u0438 \u0436\u0435\u043D\u0430 - \u0432\u0435\u0434\u044C\u043C\u0430..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mirmagiimantiki.com/t4031-topic>