<http://schema.org/name>
"\u0645\u0646\u062A\u062F\u0649 \u0627\u0644\u0635\u0648\u0648\u0648\u0648\u0648\u0648\u0648\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://sbes2013.yoo7.com/t8068-topic>