<http://schema.org/name>
"\u0627\u0642\u0633\u0627\u0645 \u0627\u0644\u0635\u0648\u0648\u0648\u0648\u0648\u0648\u0648\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://sbes2013.yoo7.com/t8068-topic>