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"Shoe sole company Vibram has created a new program that lets consumers customize any piece of foowear with a brightly colored sole.  The Vibram &amp;#039;Sole Factor&amp;#039; program lets United States customers mail in a piece of footwear to be retreaded in a brand new Vibram sole. Customers can not only choose what type of sole they want, be it a thick boot tread or flat sneaker grip, but they can also choose from a wide variety of different colored sole options as well.  Each Vibram sole, regardless of color, is also made with 100 percent rubber that is designed to grip in both wet and dry conditions. Each customized sole is also made to be both lightweight and comfortable for a unique addition that breathes new life into old shoes."^^<http://www.w3.org/2001/XMLSchema#string>
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