<http://schema.org/name>
"\u0424\u0438\u043D\u0430\u043D\u0441\u044B"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.vedomosti.ru/finance/articles/2015/02/18/tsb-sanatsiya-uralsiba-ne-rassmatrivaetsya>