<http://schema.org/description>
"Danny Murphy says the 'passion, enthusiasm and ambition' of manager Steve Kean had a major influence on his decision to join Blackburn.  \r\n"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.skysports.com/football/news/11095/7841454/murphy-swayed-by-kean-factor>