<http://schema.org/description>
"A little boy is touching hearts all the over the world. He wanted to call attention to his best friend&amp;#039;s rare and potentially deadly disease so he wrote a book that&amp;#039;s seeing incredible"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2014/02/28/six-year-old-boys-book-raises-750-000-for-friend-with-rare-dis/20840374/>