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"Kendall-Jackson Winery&amp;#39;s distinctive multi-hued Leaf label is gaining a make-over after nearly five years that will strengthen shelf impact and impulse purchase at a time when consumers face an overwhelming array of bottles as they arrive in the wine aisle. &amp;quot;Consumers tell us that our package has always been a kind of safety net,&amp;quot; said John Grant, executive vice president of Marketing for Kendall-Jackson Wine Estates."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/news/kendall-jackson-winery-creates-compelling-new-look_id74981.aspx>