<http://schema.org/urlTemplate>
"android-app://com.nbcuni.nbc/nbctve/video/3052313?referrer=goog_watch"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.nbc.com/american-ninja-warrior-crashing-the-course/video/crashing-the-course-oklahoma-city/3052313>