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"Preternaturally unassuming model Freja Beha Erichsen strides backstage sans makeup, entourage, or attitude\u2014quite the contrast from the nineties-era supers who refused to get out of bed for less than ten thousand dollars a day (or so the fashion urban legend goes).\n\n&amp;quot;I like to be casual,&amp;quot; she says with a shrug. &amp;quot;I feel at home in my favorite outfit: a leather jacket with a tank top or T-shirt, black skinny jeans\u2014which I have at least 20 pairs of\u2014and flat boots.&amp;quot; (Reader: Do not be fooled. Said leather jacket is Balenciaga, and the boots are typically Balmain ... but she does believe in an overall high-low approach. &amp;quot;Buy quality, and mix it with something more casual,&amp;quot; she suggests.) Beauty-wise, Freja is similarly low-key, espousing a minimalist philosophy: &amp;quot;I really just believe in healthy skin. I try not to wear makeup unless I have to for work\u2014I usually wash my face right after shoots and also before I go to bed,&amp;quot; she explains. &amp;quot;And I eat a lot of fruit for vitamins.&amp;quot;\n\nHer simple approach to, well, pretty much everything is why Valentino designers Maria Grazia Chiuri and Pier Paolo Piccioli tapped her as the face of Valentina, the brand&amp;#39;s first signature scent. &amp;quot;She&amp;#39;s a little bit punk, a little bit princess. You can&amp;#39;t define her in one word, which you can do with some models,&amp;quot; says Pier. &amp;quot;She can really change from fragile to strong with one look.&amp;quot;\n\nFreja was tasked with transforming her typical moto-grunge look into Italian principessa in the fragrance&amp;#39;s new campaign. &amp;quot;Valentino is romantic, ultrafeminine, and beautiful\u2014but it&amp;#39;s also a little rock &amp;#39;n&amp;#39; roll,&amp;quot; she notes. &amp;quot;Think of all the leather and studs! I never have a problem switching from my day-to-day style to another &amp;#39;world&amp;#39;\u2014it&amp;#39;s my job.&amp;quot; And, no doubt, the fragrance&amp;#39;s unique composition made it easy for her to channel the fashion house&amp;#39;s duality: It&amp;#39;s a sweet mix of jasmine, orange blossom, and tuberose, with a touch of savory truffle.\n\nFilming the television spot for the scent, Freja got to live la dolce vita for a day. &amp;quot;Shooting the ad was like being in an Italian film! The paparazzi were calling out at me, and I loved the locations we shot in,&amp;quot; she recalls. &amp;quot;It was so enjoyable to do something different, like acting.&amp;quot; But don&amp;#39;t expect Freja to quit her day job just yet\u2014 she&amp;#39;s hitting her stride, though she&amp;#39;s deliberately eschewing divadom. &amp;quot;I don&amp;#39;t worry too much about the way I look,&amp;quot; she says. &amp;quot;I do know that when you&amp;#39;re uncomfortable, you act differently. So I always just try to be myself.&amp;quot;"^^<http://www.w3.org/2001/XMLSchema#string>
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