<http://schema.org/name>
"GeniusLink for Salesforce (MT4)"^^<http://www.w3.org/2001/XMLSchema#string>
<https://success.mindtouch.com/Documentation/MindTouch4/Integration/GeniusLink_for_Salesforce/GeniusLink_for_Salesforce_User_Guide/Set_up_GeniusLink_in_Salesforce>