<http://schema.org/name>
"\u0645\u0644\u062A\u0642\u0649 \u0645\u0646\u0627\u0628\u0639 \u0627\u0644\u062E\u064A\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://moltaga.forum0.net/t5843-topic>