<http://schema.org/name>
"\u0648\u0627\u062D\u0629 \u0627\u0644\u0645\u0631\u0627\u062C\u0639\u0629 \u0627\u0644\u0646\u0647\u0627\u0626\u064A\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://edumedia.yoo7.com/t364-topic>