<http://schema.org/name>
"\u3058\u3083\u3058\u3083\u99AC\u3068\u516C\u7235 \uFF08\u30CF\u30FC\u30EC\u30AF\u30A4\u30F3\u30FB\u30D2\u30B9\u30C8\u30EA\u30AB\u30EB\uFF09"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_02215457.html>