<http://schema.org/name>
"\u611B\u3092\u77E5\u3063\u305F\u4E00\u9031\u9593 \uFF08\u30CF\u30FC\u30EC\u30AF\u30A4\u30F3\u30FB\u30BB\u30EC\u30AF\u30C8\uFF09"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26275885.html>