<http://schema.org/name>
"\u062C\u0639\u0641\u0631 \u062A\u0648\u0632\u0646\u062F\u0647\u200C\u062C\u0627\u0646\u064A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1682135>