<http://schema.org/name>
"\u0644\u0645\u0627\u0630\u0627 \u0644\u0645 \u064A\u0631\u0636\u0649 \u0627\u0644\u0644\u0647 \u0644\u0644\u0646\u0633\u0627\u0621 \u0627\u0644\u062D\u0632\u0646 "^^<http://www.w3.org/2001/XMLSchema#string>
<http://mesr.mam9.com/t11683-topic>