<http://schema.org/headline>
"\u5E2B\u5976\u5165\u5834\u639F\u6A3D\u3000\u5C6F\u9580\u8E22\u51FA\u706B"^^<http://www.w3.org/2001/XMLSchema#string>
<http://hk.apple.nextmedia.com/sports/art/20110926/15646226>