<http://schema.org/description>
"Mobile e-commerce is all the rage these days. So is the argument over mobile apps versus the Web. So which is the better option for online shopping on the go: a company&amp;#039;s app, or its Web site?"^^<http://www.w3.org/2001/XMLSchema#string>
<http://electronics.howstuffworks.com/cell-phone-apps/mobile-app-or-web-site-to-shop2.htm>