<http://schema.org/description>
"San Francisco hates chains. Jack Spade and Chipotle tried to move into the Mission and the Castro, respectively, only to be thwarted by community discontent."^^<http://www.w3.org/2001/XMLSchema#string>
<http://archives.sfweekly.com/sanfrancisco/chain-overreaction-sf-runs-franchises-out-of-town-unless-theyre-selling-the-right-kind-of-burger/Content?oid=2828307>