<http://schema.org/name>
"\u0645\u0646\u062A\u062F\u064A\u0627\u062A \u0628\u0646\u064A \u0648\u0631\u062B\u064A\u0644\u0627\u0646 \u0627\u0644\u062A\u0639\u0644\u064A\u0645\u064A\u0629 "^^<http://www.w3.org/2001/XMLSchema#string>
<http://morchid.naturalforum.net/t3124-topic>