<http://schema.org/contentURL>
"http://www.ibnlive.com/cricketnext/videos/iaf-ends-its-association-with-sachin-tendulkar-624163.html"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.news18.com/cricketnext/videos/iaf-drop-sachin-ambassador-624163.html>