<http://schema.org/name>
"\u0418\u0440\u0438\u043D\u0430 \u0412\u0430\u043B\u0435\u0440\u044C\u0435\u0432\u043D\u0430"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.moscow-faq.ru/questions/transport/6825/20251>