<http://schema.org/name>
"\u0633\u064A\u062F\u062C\u0645\u0627\u0644 \u0645\u064A\u0631\u062E\u0644\u0641"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1699949>