<http://schema.org/name>
"\u039A\u03B1\u03BB\u03B1\u03BC\u03B1\u03C4\u03B1 \u039C\u03B5\u03C3\u03C3\u03B7\u03BD\u03B9\u03B1"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.vstromhellasforum.com/t6515p25-topic>