<http://schema.org/headline>
"Rick Sammon&amp;#039;s affordable all-purpose lighting kit for you DSLR&amp;nbsp;types"^^<http://www.w3.org/2001/XMLSchema#string>
<https://techcrunch.com/2008/01/18/rick-sammons-affordable-all-purpose-lighting-kit-for-you-dslr-types/>