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"Shell &amp;quot;Let's Go&amp;quot; campaign a brilliant, elaborate hoax [UPDATED]"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.upi.com/blog/2012/07/17/Shell-Lets-Go-campaign-a-brilliant-elaborate-hoax-UPDATED/5651342541859/?spt=mps&or=5>