<http://schema.org/description>
"\u73FE\u5728\u30A2\u30E1\u30EA\u30AB\u3067\u306F\uFF0C\u30AA\u30F3\u30E9\u30A4\u30F3\u52D5\u753B\u5E02\u5834\u306E19\uFF05\u3092FMCG\u304C\u5360\u3081\u3066\u3044\u308B\u72B6\u6CC1\u3067\u3059\u3002"^^<http://www.w3.org/2001/XMLSchema#string>
<http://gihyo.jp/design/serial/01/digital-brand-management/0040>