<http://schema.org/name>
"\u30BB\u30D6\u30F3\u2212\u30A4\u30EC\u30D6\u30F3\u306E\u8DB3\u8DE1 \u6301\u7D9A\u6210\u9577\u30E1\u30AB\u30CB\u30BA\u30E0\u3092\u63A2\u308B"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26186397.html>