<http://schema.org/description>
"What began as a new age-ish approach to vacation rentals has now become a trend that is infiltrating the business travel industry. The shared economy, also known as collaborative consumption,"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2014/02/01/can-airbnb-uber-and-other-shared-economy-companies/20820992/>