<http://schema.org/name>
"\u0645\u0646\u062A\u062F\u0649 \u0627\u0644\u0631\u0628\u062D \u0645\u0646 \u0627\u0644\u0627\u0646\u062A\u0631\u0646\u062A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://waytomoney.yoo7.com/t3737-topic>