<http://schema.org/description>
"Money spent on Hallowe&amp;#8217;en is expected to soar above &amp;#163;300 million for the first time this year - thanks to millennials. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.westsussextoday.co.uk/news/offbeat/britain-to-spend-a-frightening-310-million-on-hallowe-en-1-7632362>