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"Psychologist Susan Blackmore discusses her work in the study of memes, stating these phenomenons are &amp;quot;ideas that replicate themselves from brain to brain like a virus.&amp;quot; An example of a meme that Blackmore provides is the act of wearing one&amp;#039;s glasses around one&amp;#039;s neck; they did not invent the idea of doing it, it is something they&amp;#039;ve seen done and replicated. Susan Blackmore uses Darwin&amp;#039;s evolutionary algorithm that states if you have variation, selection and heredity, &amp;quot;you must get evolution or design out of chaos without the aid of mind.&amp;quot; Since memes are anything that is copied and imitated, Blackmore argues that we are &amp;quot;meme machines,&amp;quot; perpetuating a myriad of ideas all the time. She also argues that a new kind of meme has been spawned, one that replicates itself through technology. Susan Blackmore calls this sub-genre &amp;quot;temes.&amp;quot;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.trendhunter.com/keynote/susan-blackmore>