<http://schema.org/target>
"http://kincaidhouse.com/?s={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://kincaidhouse.com/?startdate=2013-09-10&nights=1&location&productid=1e57645c-4806-4e8e-8c6d-5b36442d37ac&industrytype=1&windowsearch=0&adults1=1>