<http://schema.org/alternativeHeadline>
"Apple announces its 4th generation full-size iPad with A6X chip, LTE, HD FaceTime and Lightning connector"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apple/2012/10/23/apple-announces-ipad-3-update-with-lightning-connector/>