<http://schema.org/description>
"Okay, so you know Warriors of Radness designer Rick Klotz's 10 essentials. But for his 11th, we might have to dip into some shameless self-promotion, if we might be so bold. It turns out..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.gq.com/story/not-our-idea-we-promise>