<http://schema.org/about>
"Though it may not make much difference in the Northwest Passage or Arctic ice cap (wink, wink) there are still many of us who will have to drive on icy roads this upcoming winter. The side effects of using salt to melt the ice (a fairly common"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/cars/scallop-shells-coming-to-an-icy-road-near-you.html>