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"When you check out at the supermarket, you\u2019ve probably noticed celeb magazines like People and US Weekly touting having the first photos of a famous person\u2019s baby.  These must sell pretty well, because stars have been paid up to $11 million for such photos.\nSay what you want about this practice, but it\u2019s certainly refreshing that at least some stars are forgoing it and going directly to their fans.  Tennis champ Roger Federer is the latest, sharing the first photos of his new twin girls with his 2.5+ million Facebook fans.  \n\n\n\nConsidering his level of global superstardom, Federer has become one of the more actively engaged celebs in social media.  He routinely posts photos, videos, and updates to his Facebook Page, and even takes time to answer questions from young tennis players.   He also shared his enthusiasm for the platform when announcing he had hit 2 million followers during an ESPN interview.  \nIn turn, his fan engagement is off the charts \u2013 since posting the baby photo four hours ago, it\u2019s already received 55,000+ likes and 14,000+ comments."^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2009/08/07/roger-federer-baby-photos/>