<http://schema.org/headline>
"Hoffarth: A Hail Mary run to the USC bookstore still may not fix this"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.dailybulletin.com/sports/20131130/hoffarth-a-hail-mary-run-to-the-usc-bookstore-still-may-not-fix-this>