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"  Sarah Jessica Parker is tying her name and love of bijoux to a newly launched site, WETHEADORNED, a membership only e-commerce platform, offering exclusive, limited edition designer jewelry chosen by the actress. Each week, a fresh designer will be featured, beginning with buzzy designers T.Cyia, Erickson Beamon, Pamela Love, Fenton, Dannijo, Paige Novick, Lizzie Fortunato and Lulu Frost. The membership-based site is free to sign up, but for a fee, premium members can get first access to new collections. Co-founder Tim McElwee, explains the concept: &amp;quot;The premise of WeTheAdorned is to do away with the typical discount model and provide consumers with something they really want: an in-season, luxurious shopping experience for exclusive jewelry made by designers they know, trust and love.&amp;quot; The red carpet favorite certainly has a way with statement pieces. "^^<http://www.w3.org/2001/XMLSchema#string>
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