<http://schema.org/datePublished>
"2011-01-14T15:01:00.000Z"^^<http://schema.org/Date>
<http://www.golfdigest.com/story/hero-fits?/golf-tours-news/blogs/local-knowledge/2011/01/hero-fits.html&/golf-tours-news/blogs/local-knowledge/2011/01/hero-fits.html>