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"For years and years, as far as I know, users will sporadically get a survey from Google asking them to rate the search results or ask which search result they prefer. Eli Schwartz (no relation) emailed me a screen shot about a week ago of Google asking him to take such a survey.  It asked him to \"help improve Google\" by telling Google \"Which result do you prefer\" of the search results.Here is a screen shot:Google sent Search Engine Land a statement on this when we asked, they said:As you know, we always ask for user feedback in a range of forms - from live experiments to inviting people in to our UX labs - in order to improve our products. This is one of our experiments - one of many signals we take into consideration to make search better.Again, this is nothing new, but the first time I've seen a clear screen shot of it and the first time I think we've written about it here (although, I can be wrong about that).Forum discussion at Google+."^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.seroundtable.com/google-web-search-survey-16114.html>