<http://schema.org/headline>
"Watch this guy get rescued by his friends after being buried by an avalanche [video]"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/shareables/2012/01/24/watch-this-guy-get-rescued-by-his-friends-after-being-buried-by-an-avalanche-video/>