<http://schema.org/alternativeHeadline>
"Casting cholesterol cares to the wind, our peripatetic gourmand spends four days searching for the perfect eastern North Carolina barbecue sandwich. Good ol' Pete, he declares, is better than anyone at turning a sow's ear into the silkiest sandwich"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.gq.com/story/pete-jones-north-carolina-barbecue-sandwich>