<http://schema.org/description>
"The Internet of Things (IoT) is a terrible, terrible term but what it represents is a world of inter-connected devices and smart living, a world where every light bulb can have its ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2014/07/08/spark-wants-bring-internet-things-within-reach-device/>