<http://schema.org/target>
"http://midwayusa.com/s?userSearchQuery={userSearchQuery}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.midwayusa.com/product/184473/bushnell-elite-6500-rifle-scope-30mm-tube-125-8x-32mm-multi-x-reticle-matte>