<http://schema.org/alternativeHeadline>
"If you own any iPhone more recent than the 4, walk into any US Apple retail store today and you'll get a taste of the possibly-dystopian future of retail and the internet of things."^^<http://www.w3.org/2001/XMLSchema#string>
<http://qz.com/155238/apple-ibeacon-iphone-will-start-pestering-you-to-buy/>