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"ePerks is a site that offers consumers cash-back incentives, and businesses with a way to get their products in front of potential customers.\nLaunched by Ben Behrouzi, who also founded Reply.com, ePerks was funded with his own venture fund.  Upon launch, ePerks offers deals for three categories: real estate agents, auto dealers, and home contractors.  They're all competing to give you the best deal.  There are a few extra ways in which this can be achieved through ePerks\u2014with the pricing model, a business can basically buy the rights to be the exclusive listing for a particular area.  For ePerks, these areas are broken down by zip code.  There are additional pricing options that offer different levels of exclusivity. \nAs a member, you can also post questions and get answers from other members or those businesses that are also on the site. The obvious conflict of interest is the fact that businesses can essentially buy their way to the top of your search results listings.  There are ratings for each business, and comments as well, and hopefully this helps you make an educated decision within the ePerks system.\nReevoo, ExpoTV, Viewpoints and friend2friend (formerly Starnum) are a few consumer-driven sites that have less focus on pilfering businesses to vie for exclusive listings rights.\n[via]\n"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2007/07/31/eperk/>