<http://schema.org/description>
"&lt;p&gt;A shop that wants to win cost savings from its cutting tool purchases is likely to take two factors into account: tool life and tool price. But that approach might be flawed.&lt;/p&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mmsonline.com/articles/cutting-costs-with-cutting-tools-instead-of-life-or-price-look-to-capability>