<http://schema.org/author>
"\u0930\u093E\u091C\u0947\u0936 \u092A\u094D\u0930\u093F\u092F\u0926\u0930\u094D\u0936\u0940"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.bbc.com/hindi/international/2013/10/131029_red_poppies_london_diary_rp_adg.shtml>