<http://schema.org/description>
"Today Facebook announced its dedicated space for the London 2012 Olympics and highlighted ways in which new media has changed the way that enormous sports events like this are watched ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/facebook/2012/06/18/as-facebook-embraces-the-olympics-heres-how-athletes-are-going-social-online/>