<http://schema.org/description>
"Nike's showing no signs of slowing in its quest to dominate the tech-fitness space.\r\n\r\nWith the launch of the Nike+ Fuelband earlier this year, this was swiftly followed by the Nike+ ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/10/30/tnw-gets-down-with-nike-kinect-training-ahead-of-launch-the-gym-reimagined-for-your-livingroom/>