<http://schema.org/articleBody>
"Kanye West&amp;#039;s latest single &amp;#039;Amazing&amp;#039; has been picked by the US National Basketball Association (NBA) to help promote the upcoming 2009 playoffs.  A promotional video produced by NBA Entertainment was released online today at nba.com. The spot shows memorable moments from past playoff games set to the rapper&amp;#039;s track. Charles Rosenzweig, the league&amp;#039;s senior vice president of entertainment and player marketing, told Billboard that the decision to use &amp;#039;Amazing&amp;#039; was a &amp;quot;no brainer&amp;quot;.  &amp;quot;For decades the NBA has enjoyed an extensive relationship with the music industry- it is part of our game, our presentation, our marketing,&amp;quot; he said. &amp;quot;This is a classic case where we heard the song and knew right away it was the perfect fit with our overall campaign.&amp;quot; "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.digitalspy.com/showbiz/news/a152850/nba-picks-kanye-west-song-for-playoffs/>