<http://schema.org/alternativeHeadline>
"As promised, Google has shut down TNW\u2019s Google+ Account. We\u2019ll be ok, really\u2026"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/google/2011/07/07/as-promised-google-has-shut-down-tnws-google-account-well-be-ok-really/>