<http://schema.org/headline>
"Walmart Moms Make the Case for $25,000 a Year"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.bloomberg.com/bw/articles/2014-06-02/walmart-moms-head-to-wal-marts-headquarters-to-make-a-case-for-25-000-a-year>