<http://schema.org/name>
"CrownePlaza Hotels"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ihg.com/crowneplaza/hotels/de/de/amsterdam/amspc/hoteldetail?cm_sp=OSMEU-6C-GLOBAL-DE-HED-AIX-MHR-amsterdam_link/directions>