<http://schema.org/headline>
"Hasta la vista and RIP to Altavista search, Google Reader_BINARY_1085990"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.providencejournal.com/features/lifestyle/subterranean/20130702-hasta-la-vista-and-rip-to-altavista-search-google-reader.ece>