<http://schema.org/description>
"&amp;quot;Ninety-seven percent of Americans are looking online for local goods and services using their computers and mobile devices,&amp;quot; says Margo Georgiadis, VP of Americas Sales at ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/google/2012/07/02/google-we-provided-80bn-of-us-economic-activity-with-our-search-and-advertising-tools-in-2011/>