<http://schema.org/description>
"CountMeIn is an application that allows groups of people to come together and purchase a gift. You mother wants something special, but you can't afford it on your own? You could call ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/10/23/collaborative-gifting-tool-countmein-adds-100000-non-profits-to-its-platform-enabling-social-giving/>