<http://schema.org/description>
"To launch a new deodorant in Uruguay, the Lowe Ginkgo agency in Montevideo created an ad of such genius, even Bill Hicks would be impressed.\r\n\r\nYou open up a magazine, browse as normal, ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/2009/09/27/incomplete-ad-genius/>