<http://schema.org/target>
"http://www.tampabay.com/search/?q={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.tampabay.com/features/humaninterest/waxing-nostalgic-in-30-seconds-mold-a-rama-makes-memories-toys-to-last-a/1015315>