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"With the submission period quickly coming to a close, @MashBusiness hosted the second #Mashies Twitter chat of 2014. The chat centered around branded app and video strategies, as well as successes and failures of native advertising and digital marketing campaigns. Experts in the industry and digital media enthusiasts chimed in on the discussion with thought-provoking responses.  Members of our panel of expert judges were among those who participated, including David Berkowitz, CMO at MRY; Todd Wasserman, Business and Marketing Editor at Mashable; Katie Kempner, EVP, Chief Communications Officer at CP+B; Liz Whittaker, Group Managing Director of Digital Operations at McGarry Bowen; and Jon Jackson, Executive Creative Director at Huge.\nSee also: Discuss the Culture of Startups in Our #StartupDiversity Twitter Chat\n Tweets flooded in over the course of an hour using the #Mashies hashtag to answer questions and engage with experts, thought leaders and Mashable fans alike. Check out the Storify below for a taste of the conversation. The Mashies is an annual awards program hosted by Mashable that celebrates the best work in marketing, advertising and social. This year the awards ceremony will be held on Nov. 4 in New York City\u2019s historic Gotham Hall. Submissions for the Mashies are due by Aug 15.\nFollow @MashableEvents on Twitter for more updates on the 2014 Mashies and other events.\n\n\n\n[View the story \"#Mashies Twitter Chat: Native Advertising, Video Strategies and More\" on Storify]\n\nHave something to add to this story? Share it in the comments."^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2014/08/06/mashies-twitter-chat-recap/>