<http://schema.org/description>
"Amanda Foley\u00A0is a writer and marketing associate at audience.io, a New York and London based audience development company.\r\n\r\n\r\n\r\nNaming your startup can be one of the most difficult ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/entrepreneur/2013/12/17/getting-creative-domain-name-registration/>