<http://schema.org/alternativeHeadline>
"GitHub redesigns its developer profile pages with a much cleaner look and Retina avatars"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2012/09/20/github-redesigns-developer-profile-pages-much-cleaner-look-retina-avatars/>