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"Eye-Fi has been adding in some pretty swank extras of late for its current stable of wireless SD cards, but we're pretty sure you'll agree that we're due for some new hardware. Today, the outfit is taking the wraps off of a limited edition 4GB Anniversary Edition, which boasts double the capacity of its other cards and \"improved memory speeds.\" Outside of that, there's really nothing too special about it, but those who've already been convinced can procure one right now for $129 at the firm's website or for $99 if you're a Costco member. Full release is after the break.EYE-FI UNVEILS THE 4GB EYE-FI ANNIVERSARY EDITIONEye-Fi Celebrates First Anniversary with 4GB Limited Edition AnniversaryCard and the Win of Popular Science's Best of What's New AwardMOUNTAIN VIEW, Calif., Nov. 12, 2008 - Today Eye-Fi Inc. (www.eye.fi)announced a new, limited edition card - the Eye-Fi Anniversary Edition -to celebrate the one-year anniversary of its first wireless SD memorycard for digital cameras.  Eye-Fi also announced it has been chosen asone of Popular Science's 2008 \"Best of What's New\" award recipients. \"For the past year, we've been reinventing the way people save andshare their digital memories,\" said Jef Holove, CEO of Eye-Fi. \"Fromautomatic uploading to geotagging to sharing on the go, we've aimed tohelp everyday photographers save their memories more often, share themmore quickly, and add more context to their collections.\"Available immediately, the new Eye-Fi Anniversary Edition doublesstorage capacity to 4GB and features faster memory speeds.  Coupled withthe recently announced wireless performance upgrade, the AnniversaryEdition is designed to meet the needs of the demanding photo enthusiast.Like the Eye-Fi Share, the Anniversary Edition wirelessly sends photosfrom a digital camera to a computer and to one of more than 25 onlinephoto sharing sites.The card comes in Eye-Fi's celebrated, original slide-out package and isavailable only at Costco.com for $99 to club members, or on www.eye.fifor $129, while supplies last. The card can be upgraded post purchase toinclude additional features, such as automatic geotagging and hotspotaccess.      Since the Eye-Fi card launched one year ago, millions of photoshave been uploaded to the Web, and users report that they upload andshare photos with family and friends more frequently.      \"With the introduction of the digital camera, the photographyindustry faced a real challenge - photos trapped on cameras that werenever shared or printed because of the work involved,\" said AlanBullock, associate director of InfoTrends. \"The industry needs pioneerslike Eye-Fi who recognize the bottlenecks and build innovative solutionsthat move the market forward.\"Over the past year, Eye-Fi has given more and more people the ability toeffortlessly share their digital memories and offered a rich, meaningfulexperience for users. Eye-Fi has:*       Helped Take Geotagging Mainstream: Geotagging is a fast growingtrend, and through a partnership with Skyhook Wireless, Eye-Fi hasautomated the process to make it easier and more compelling for allconsumers. Using the Wi-Fi embedded in its cards, Eye-Fi uses Wi-Fipositioning to determine where an image was captured and adds ageographic tag to each photo.*       Pioneered Uploads-on-the-Go to the Top Photo SharingDestinations: Now users can upload photos away from home at more than10,000 Wayport hotspots with their Eye-Fi cards - even without acomputer.*       Introduced the \"Eye-Fi Connected\" Program: Eye-Fi has launchedthe \"Eye-Fi Connected\" program to help other manufacturers tap into thebenefits of Eye-Fi's wireless photo sharing ecosystem. Nikon hasreleased two Eye-Fi connected cameras, the Nikon D60 and D90, bothoptimized for Eye-Fi cards. Lexar introduced the co-branded Shoot-n-SyncWi-Fi(r) Memory Card that uses Eye-Fi's patent-pending technology andonline service.*       Integrated Social Networking: Eye-Fi announced integration withTwitter and the availability of RSS feeds so users can notify theirnetworks in real time about recent photo uploads, and photos can beviewed instantly.*       International Expansion: Due to high demand, Eye-Fi plans toexpand into Japan and Canada by the end of the year. Now more peopleworldwide will have the ability to enjoy the benefits of Eye-Fi'sproducts and services.Also announced today, the Eye-Fi Explore card was chosen as one ofPopular Science's \"Best of What's New Award\" recipients in the gadgetscategory. Each year since 1987, the editors of Popular Science reviewthousands of products in search of the top 100 technology innovations ofthe year. To win, a product or technology must represent a significantstep forward in its category.Eye-Fi's family of products include the Eye-Fi Home, Share, AnniversaryEdition and Explore cards with MSRPs ranging from $79-$129 USD. Eye-Ficards can be purchased at Apple Retail Stores, Best Buy, Circuit Cityand Ritz Camera Center locations nationwide, and at major onlineretailers such as Amazon.com, Walmart.com and Costco.com. Eye-Fi hasgarnered numerous awards, including PC World's \"The 100 Best Products of2008\" and Yahoo! Tech's \"Last Gadget Standing 2008.\" For moreinformation, please visit www.eye.fi."^^<http://www.w3.org/2001/XMLSchema#string>
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