<http://schema.org/description>
"What is a company? Is it the people who work there? Is it the brand? Could it be the customers? Is it the product or service? Is it a combination of all of these elements?\r\n\r\nAnd once ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/entrepreneur/2011/10/18/what-is-a-company/>