<http://schema.org/image>
<http://rack.3.mshcdn.com/media/ZgkyMDEyLzEyLzA0LzY5L2NoYXJpdGFibGVnLmRwdy5qcGcKcAl0aHVtYgkxMjAweDYyNyMKZQlqcGc/d6437b54/969/charitable-giving-set-to-plateau-in-2012-study--4bd38ba19d.jpg>
<http://mashable.com/2011/12/06/non-profit-giving-slows/>