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"YouTube released Campaigns on Friday, its newest tool for non-profits looking to effectively communicate on the online video platform. \nDrawing on the convention of the giant paper thermometer measuring the progress of fundraising projects, Campaigns are a digital way to track progress toward goals. On YouTube, these goals often come in the form of page views or increasing subscriber counts.\nCampaigns consist of one or more videos with a thermometer graphic overlay, indicating the campaigns' progress and encouraging viewers involvement. There is also a new Campaign tab, which shows up on the non-profit's channel.\n\n\nTo use Campaigns, non-profits must be a part of the YouTube Non-Profit Program, which currently includes more than 18,000 organizations.\n\nSEE ALSO: What Non-Profits Can Learn From Cat Videos\nYouTube goes to great lengths to create valuable products for non-profits in its program. So far in 2012, the social video platform has launched a non-profit training program, released live-streaming events to non-profits first, created a prominent \"donate\" button and frequently improves its social good curricula.\nDo you think Campaigns will be a helpful tool for non-profits? Let us know what you think in the comments.\nBONUS: YouTube's Non-Profit Next Cause\n\n\nYouTube Next Cause 2012\n\n\n\n\n\n\n\nThe Bracelet Story\nRon and Carol Zenaro tell their touching story about how they channeled love into making bracelets in honor and support of their son Scott, who diagnosed with cancer and passed away on February 24, 2010. He was a Lazarex patient in clinical trials for 28 months. By July 2010 the Zenaros had raised over $24,000 in donations for Lazarex Cancer Foundation by selling their bracelets.\n\n\n\n\n\n\n\n\n\n\nAn Introduction to Children's Hospital Boston\nChildren's Hospital Boston is a 395-bed comprehensive center for pediatric health care. As one of the largest pediatric medical centers in the United States, Children's offers a complete range of health care services for children from birth through age 21.\n\n\n\n\n\n\n\n\n\n\nIAN Parents video \"If I Could Do One Thing\"\nIAN, the Interactive Autism Network, is an innovative online initiative designed to accelerate the pace of autism research. From the comfort of their homes, families can provide researchers with critically needed information. IAN also matches families with research studies in their area.\n\n\n\n\n\n\n\n\n\n\nAmazing Marine Mammal and Rescue Team efforts - Winter 2012\nIn this short video, produced by the International Fund for Animal Welfare, IFAW Marine Mammal Rescue and Research team staff and volunteers help as many dolphins as possible during one of the largest common dolphin stranding events on record. For more info, visit http://ifaw.org.\n\n\n\n\n\n\n\n\n\n\nOpenGov Champions: Jason Williams\nOpenGov Champions is a series that highlights everyday heroes who fight for greater government transparency and openness at the local as well as national level. In this episode, we meet Jason Williams from Logan, UT.\n\n\n\n\n\n\n\n\n\n\nUnlocking the Power of Women\nDr. Helene Gayle, CEO and president of CARE, discusses the challenges women and girls face in our world today.  Ending poverty means eliminating gender discrimination and empowering women and girls to realize their potential.  Find out more about CARE's work by visiting http://www.care.org\n\n\n\n\n\n\n\n\n\n\nbuildOn is a Movement\nLearn more about buildOn through our overview video. buildOn is dedicated to breaking the cycle of poverty, illiteracy and low expectations through service and education. Our after school programs in the US mobilize urban youth to contribute intensive service in their own communities and work alongside villagers to build schools in the poorest countries in the world.\n\n\n\n\n\n\n\n\n\n\nA Hand Up at COTS-Kelly's Story\nA tragic car accident tore Kelly's aorta and took away the use of his legs. Despondent, he came to COTS where his life was transformed.\n\n\n\n\n\n\n\n\n\n\nPer Scholas I Am Someone.mov\n\nPer Scholas is a national nonprofit organization that breaks the cycle of poverty by providing technology education, access, training and job placement services for people in low-income communities. Per Scholas annually trains more than 400 students for careers in the growing technology industry. All of our students are someone with a story. See their inspiring stories of change, transformation, growth and success in this video.\nTo learn more visit www.perscholas.org.\n\n\n\n\n\n\n\n\n\n\n\nA.R.T. Overview.mp4\nArt Resources in Teaching (A.R.T.) has been a provider of visual arts education to Chicago schoolchildren since 1894.  Founded as Hull-House project by Jane Addams and Ellen Gates Starr, A.R.T. serves thousands of children throughout the city each year.\n\n\n\n\n\n\n\n\n\n\nPablove Shutterbugs: Zach and Jordan\n\nPablove Shutterbugs allows children living with cancer to express and develop their creative voices through the art of photography.\nMeet Zach, Jordan and Kate from our inaugural class.\n\n\n\n\n\n\n\n\n\n\n\nPowerhouse Play Day and Open House\nA fun time was had by hundreds at our second free public open house. There were tours, prototype exhibits, videos, giveaways and a very popular electricity show by John Kent.\n\n\n\n\n\n\n\n\n\n\n1 Curry Point Introduction\nThis scenic 6.5-mile hike explores Mount Diablo's less traveled south side -- its birds, pines, wildflowers, water bugs and more. Naturalist Seth Adams and biologist Malcolm Sproul lead the way. An audio guide sponsored by Save Mount Diablo and California State Parks Foundation.\n\n\n\n\n\n\n\n\n\n\nWho is The Supply?\nSupply does not meet demand.  Supply meets supply. Education has the power to change lives and transform communities. However, a harsh reality exists: many children around the world do not have access to basic education.  We're talking slum children, orphans, refugee children and sex trafficked girls. We believe if we can provide educational opportunities for these oppressed children, they can realize their full human potential and become the supply in their own communities, enacting great change. They will be empowered individuals who see education the way we see it: a call to action.  We are all the supply.\n\n\n\n\n\n\n\n\n\n\nHigh diving monkeys!\nSnow monkeys make quite a splash. High-diving antics at the Born Free USA Primate Sanctuary.\n\n\n\n\n\n\n\n\n\n\nKen Jeong AHA Hands-Only CPR video\nKen Jeong suits up in new Stayin' Alive video to promote Hands-Only CPR. Please visit http://bit.ly/AHACrowdRise for more information.\n\n\n\n\n\n\n\n\n\n\nWatch Live: Brad Pitt and George Clooney star in \"8\", a play about the Prop 8 trial.\nRob Reiner announces a history-making live streaming of a reading of \"8,\" Dustin Lance Black's play about the Prop 8 trial.\n\n\n\n\n\n\n\n\n\n\nSeriously, Serious PSA (featuring B.J. Novak &amp; Friends)\n\"Comedy Fights Malaria\" with Elizabeth Banks, John Mayer, BJ Novak and more. Most celebrity PSAs are a joke -- but not this one.\n\n\n\n\n\n\n\n\n\n\nDog Rescued from the Rubble\nThe HSUS Animal Rescue Team is on the scene in Kentucky helping pets affected by the devastating storms, working with local group Fur Ever Friends.\n\n\n\n\n\n\n\n\n\n\nSupport Breakthrough- America 2049\nThis year, Breakthrough launched America 2049, changing the face of Facebook by bringing human rights issues to gamers hardcore, novice, and everywhere in between. \n\n\n\n\n\n\n"^^<http://www.w3.org/2001/XMLSchema#string>
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