<http://schema.org/name>
"Athletic Oval Lace"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.newbalance.com/pd/athletic-oval-lace/ATOV.html?cgid=21000&prefn1=color&start=5&prefv1=Black%7CNavy%7COrange&dwvar_ATOV_color=Red_with_Black>