<http://schema.org/alternativeHeadline>
"Want To Turn Heads With Your Eye Makeup This Weekend? Try This Enchanting Idea From Scarlett Johansson: Lipstick.com"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/lipstick/blogs/girls-in-the-beauty-department/2012/10/goodness-gracious-look-at-the>