<http://schema.org/description>
"Yelp has launched a new 'Trends' tool\u00A0which allows users to enter search terms to compare 10 years of historical review data from around the world.\r\n\r\nGiven the rich mass of information\u00A0that ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2014/07/24/yelps-trend-tool-lets-compare-data-57m-reviews-see-whats-hot-around-world/>