<http://schema.org/name>
"Beware of cheap imitations? Copycat startups deserve media coverage if they\u2019re good enough"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/06/09/beware-of-cheap-imitations-copycat-startups-deserve-media-coverage-if-theyre-good-enough/>