<http://schema.org/headline>
"Colby Fire 30 percent contained: New wave of firefighters ready for Day 2 battle"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.presstelegram.com/general-news/20140117/colby-fire-30-percent-contained-new-wave-of-firefighters-ready-for-day-2-battle>