<http://schema.org/description>
"Google has made its next move in the navigation turf war with Apple \u2014 releasing a brand new standalone Maps app for iOS with turn-by-turn navigation, Street View, and transit information..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.cheatsheet.com/technology/apple-alarm-new-google-maps-is-here.html/>