<http://schema.org/description>
"We are such big fans of crowd funding platform IndieGoGo we're announcing that we are partnering up with them on the media front for their awesome party at SXSW Interactive this year.\r\n\r\nYou ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/video/2011/03/10/come-party-with-us-and-indiegogo-at-sxsw/>