<http://schema.org/target>
"http://www.tampabay.com/search/?q={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.tampabay.com/sports/baseball/rays/wade-davis-eager-to-take-mound-for-tampa-bay-rays-against-seattle-mariners/1186756>