<http://schema.org/keywords>
"\u00E2\u0080\u009Cserve to win: the 14-day gluten-free plan for physical and mental excellence\u00E2\u0080\u009D"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.newyorker.com/magazine/2013/09/02/the-third-man-8>