<http://schema.org/description>
"Amid\u00A0increasing competition from Google,\u00A0HopStop, the transit service which offers subway, bus,\u00A0cab, walking and\u00A0biking\u00A0directions on\u00A0mobile and Web,\u00A0has informed us of a new ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2013/03/28/hopstop-passes-3-million-downloads-as-it-expands-its-transit-coverage-into-australia-and-new-zealand/>