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"If you've been anywhere near the North American continent for the past month, you probably know that the clash of the brothers Harbaugh known as the Super Bowl is upon us.\nWith it has come the annual crush of slick, snappy advertisements as marketing departments everywhere bring out their best and brightest (and empty their bank accounts) to grab the attention of millions of eyeballs that will be glued to television screens Sunday. Yes, there's a marketing super bowl going on at the same time as the game.\nWe know it's a big day for you, marketing professionals, and in that spirit Insightera has put together a Super Bowl infographic, below, detailing not the impending showdown between Ravens and 49ers, but the daily battles you face in marketing. \nAs the graphic illustrates, you're out there every day, relying on your MVPs: SEO and social media. Like Flacco and Lewis out on the astroturf, they're the backbone of any solid marketing strategy.\nSEE ALSO: YouTube: Super Bowl Ads Shown Before the Game Get 600% More Views\n\nAnd no team is going to get its hands on that storied Lombardi trophy of advertising \u2014 the Clio \u2014 without a reliable lineup of crackerjack playmakers. When the going gets rough, the offensive line of PR professionals is there, taking the hits from linebackers charging toward the QB, the heart of the team, the director of marketing.\nSome things just belong together. Peanut butter and jelly, the Super Bowl and chicken wings. But what would the big day be without its marketing blitz? \n\nInfographic by Insightera; thumbnail image via iStockphoto, skodonnell"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2013/02/02/marketing-super-bowl/>