<http://schema.org/description>
"Let's play the 'clear the channel' game: Teachers that attended the International Society for Technology in Education (ISTE)\u00A0conference are eligible to receive a free Microsoft Surface ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/microsoft/2013/06/14/microsoft-working-to-clear-the-surface-v1-channel-with-giveaways-discounted-models-for-developers/>