<http://schema.org/alternativeHeadline>
"OMG Alert: Gilt Groupe Wedding Weekend 70% Off Sales Starts Today!: Glamour.com"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/weddings/blogs/save-the-date/2010/03/omg-alert-gilt-groupe-wedding>