<http://schema.org/description>
"The digital showroom will soon become an app, allowing customers to enter dealerships with their personalized vehicle on a smartphone."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www2.complex.com/sports/2012/11/jaguar-land-rovers-virtual-experience-is-the-dealership-experience-of-the-future>