<http://schema.org/description>
"While it\u2019s up for debate what exactly makes a company wonderful, reputation clearly plays a strong role in Buffett\u2019s portfolio."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.cheatsheet.com/business/buffettology-the-10-most-respected-brands-in-the-market.html/>