<http://schema.org/description>
"Movie studio Lionsgate\u00A0is teaming up with Twitch and Major League Gaming (MLG) to create a StarCraft II tournament with a cash prize of more than $20,000. The sponsorship is to promote ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/media/2014/02/03/lionsgate-will-sponsor-starcraft-ii-tournament-twitch-mlg-promote-enders-game/>