<http://schema.org/description>
"Disney is introducing a new MagicBand device that ties into a new service that allows theme park visitors to make purchases and reserve experiences. Thomas Staggs, Chairman of Walt ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2013/05/29/disney-goes-into-wearable-tech-with-the-magic-band/>