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"   Photo: courtesy of Kiehl&amp;#039;s  Ready to refuel your skin care routine for fall? Today Kiehl&amp;#039;s launches its popular emollient, Ultra Facial Cream, in limited-edition packaging that&amp;#039;s biker-chic. Up to $25,000 from sales will benefit the Foundation for AIDS Research and to celebrate, Kiehl&amp;#039;s kicked off its weeklong LifeRide for amfAR yesterday. The motorcyclists\u2014including Tyson Beckford, Mark-Paul Gosselaar, and Jason Lee\u2014will make their way up the East Coast, stopping at several of Kiehl&amp;#039;s freestanding stores to spread HIV/AIDS awareness. Kiehl&amp;#039;s will donate an additional $5 to amfAR for every customer who comes out to support the cause (click here for store locations and times). At approximately 12 PM on Saturday, August 6, LifeRide&amp;#039;s celebrity motorcyclists, buffered by 100 or so other bikers, will end their tour at the Kiehl&amp;#039;s flagship store in NYC (Third Avenue at 13th Street). To watch the spectacle and take part in the festivities, including music from Paul Sevigny, SPiN-sponsored ping pong, BBQ, and Magnolia cupcakes, block off 12 to 4 PM on your weekend calendar! "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.elle.com/beauty/news/a6996/kiehls-easy-riders-26330/>