<http://schema.org/keywords>
"penalty"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.hindustantimes.com/india/netherlands-vs-mexico-did-robben-dive-or-was-he-fouled-by-marquez/story-SaGaozN04LTfMTTnRCCMpL.html>