<http://schema.org/headline>
"Cowboys&amp;#8217; Danny McCray &amp;#8212; a backup in college &amp;#8212; makes first career start vs. Bears"^^<http://www.w3.org/2001/XMLSchema#string>
<http://cowboysblog.dallasnews.com/2012/10/cowboys-danny-mccray-a-backup-in-college-makes-first-career-start-vs-bears.html/>