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"Plizy, a video curation company, is launching in private beta Thursday an iPad application for video discovery. \nThe iPad application curates and personalizes web video selections using a patent-pending recommendation engine that takes your Facebook and Twitter social graphs into account and adapts to your preferences and interests. \nPlizy's goal is to satisfy users who just want to watch video and don't want to bother searching or browsing for content. \"You just have to launch the app and enjoy,\" creator Jonathan Benassaya explains.\nThe application offers a three-screen experience: A homepage with a mosaic of the user's video channels, the video player and a communication screen for sharing and discussing videos with friends on Facebook and Twitter.\nThe interface offers a unique way to dive into video content. Fire up a channel from the homepage to watch a selection of Plizy-curated videos. Swipe through videos by using the bottom navigation or hitting the fastforward and rewind buttons. Content is algorithmically and semantic-selected for you. \n\"The recommendation engine works through different layers,\" says Benassaya. \"The first layer is the social layer. Through Facebook, we analyze what you do and what your friends do \u2026 we analyze how you interact with some people to determine if these people are close friends or not.\"\nThe social analysis piece ensures that Plizy only recommends videos to watch from your closest friends.\nThe recommendation engine's interest layer and semantic analysis tool look at your twees to determine tastes and preferences. The point, says Benassaya, is \"to understand if you prefer technology, art, history etcetera.\"\nThe final layer is what Benassaya calls a \"collaborative filtering engine.\" This engine analyzes patterns to identify users with similar tastes and ultimately discover additional content that you will like. All three layers combine to create what Plizy calls an \"entertainment graph\" for each user.\nPlizy has raised $1.2 million in angel funding. Eventually, it will introduce applications for Android and connected TVs. It also plans to create a marketplace for premium content. It competes with Showyou, another social media-infused video viewing application for iPad.\nPlizy for iPad is available to select private beta users. Mashable readers can get their hands on a Plizy invite here.\n\n\nPlizy for iPad\n\n\n\n\n\n\n\nPlizy Mosaic\n\n\n\n\n\n\n\n\n\n\n\nSocial Networks, Channels &amp; Categories\n\n\n\n\n\n\n\n\n\n\n\nScience &amp; Tech Category\n\n\n\n\n\n\n\n\n\n\n\nChannel Builder\n\n\n\n\n\n\n\n\n\n\n\nPlizy in Landscape\n\n\n\n\n\n\n\n\n\n\n\nClick to Share\n\n\n\n\n\n\n\n\n\n\n\nFacebook Integration\n\n\n\n\n\n\n\n\n\n\n\nTwitter Integration\n\n\n\n\n\n\n\n\n\n\n\nPlizy in Portrait\n\n\n\n\n\n\n\n\n\n\n\nPlizy Timeline in Portrait\n\n\n\n\n\n\n\n\n\n\n\nShare to Facebook/Twitter\n\n\n\n\n\n\n\n"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2011/05/19/plizy/>