<http://schema.org/description>
"&lt;p&gt;An increase in quality. An increase in production. A corporate initiative to reduce waste. All of these were factors in Modine's adoption of a new electrocoating. While the transition wasn't easy, it certainly has paid off . . &lt;em&gt;.&lt;/em&gt;&lt;/p&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.pfonline.com/articles/new-electrocoating-equals-success>