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"Just in case you missed the news this week, Chrysler has cut SRT Viper production at their plant in Detroit from nine to just six cars a day. Who cares, right? Well, you should. Let&amp;#039;s break it down. There are a total of 443 SRT-certified dealers that are permitted to sell the the V10 snake, and they have roughly 550 2013 models sitting in their showrooms gathering dust and not making the dealership money. Have you ever wondered who owned those cars sitting at the dealership? Dealerships take out financing, called floorplan financing, to pay for the vehicles they intend to sell. This is why dealers view a 60 day supply as an optimal number to have.  The day supply is now approaching 300, which means they have enough Vipers at dealers to last until the middle of summer 2014. Adding to the pile-up, Chrysler is now making six 2014 models a day and shoving them down the throats of those 443 dealers. It&amp;#039;s better than nine a day, but with inventory stacked up, dealers certainly don&amp;#039;t need any new cars. Sales have been slow after the Viper was held back at the plant for quality concerns, and then the Viper lost a bloody battle with a Corvette ZR1 on the track. We&amp;#039;ve seen the Corvette enter the game at a significantly lower price point, and there is still Stuttgart&amp;#039;s 911 doing sales numbers that would make Chrysler dealers sigh. To add insult to injury, in most states winter is getting ready to dump a bunch of snow on much of the country. It&amp;#039;s the slowest time of year for Viper sales.   There&amp;#039;s another reason why stacking up slow-selling Vipers at dealerships is painful: Chrysler&amp;#039;s got new Cherokee, Ram 1500 diesel, and refreshed Ram Heavy Duty and Grand Cherokee models rolling out. Dealers want to make a lot of space for these new models, which are likelier to more profitable than the Viper, with a much faster turn rate. So having a bunch of floorplan credit tied up in the Vipers is doubly bad for dealers. But maybe it&amp;#039;s good for you. This gives buyers tremendous opportunity to take advantage of an oversupply of Vipers. Even though there aren&amp;#039;t any published incentives or cash on the hood, this might be your best opportunity to haggle and get one of the last of a dying breed of V10 naturally aspirated cars. The dealers won&amp;#039;t be advertising any deals in the Sunday paper, but with more cars than they know what to do with, it definitely puts Viper shoppers in a favorable position. Dave Sullivan is a Product Analyst at AutoPacific, an independent automotive research and consulting firm specializing in future-oriented research and analysis. He was gracious enough to provide us with his insight on the SRT Viper. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.roadandtrack.com/new-cars/news/a5643/slow-sales-for-srt-viper-are-good-for-you/>