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"BlogyMate, a new blogging platform based in the United Arab Emirates (UAE), takes its cue from existing platforms LiveJournal and Tumblr, to create something of a hybrid. The team behind ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/me/2011/06/28/blogymate-makes-blogging-easy-for-beginners/example/>