<http://schema.org/description>
"YouVersion, a popular Bible app that launched alongside Apple's App Store nearly five years ago, has surpassed 100 million downloads.\r\n\r\nBobby Gruenewald, the Innovation Leader for ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2013/07/08/youversions-bible-app-passes-100-million-downloads/>