<http://schema.org/interactionType>
"http://schema.org/ShareAction"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/08/15/binu-lands-2m-series-a-funding-led-eric-schmidts-tomorrowventures-turn-dumb-phones-smartphones/?fromcat=all>