<http://schema.org/alternativeHeadline>
"Lanvin's Alber Elbaz nabbed the honor of designing this year's Christmas tree for Claridge's."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/alber-elbazs-christmas-tree-twilight-inspired-prom-dresses>