<http://schema.org/target>
"android-app://com.guardian/http/www.theguardian.com/technology/2013/oct/17/zoopla-mind-candy-hailo-and-more-named-as-winners-in-the-future-fifty"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.theguardian.com/technology/2013/oct/17/zoopla-mind-candy-hailo-and-more-named-as-winners-in-the-future-fifty>