<http://schema.org/alternateName>
"TransWorld SNOWboarding"^^<http://www.w3.org/2001/XMLSchema#string>
<http://snowboarding.transworld.net/1000191347/news/action-sport-stars-attend-art-of-flight-3d-premiere-in-anticipation-of-exclusive-nationwide-screenings-december-7th/attachment/curt-morgan-and-john-jackson-at-the-art-of-flight-3d-premiere/>