<http://schema.org/headline>
"ByteLight raises $1.25M, challenging Google\u2019s indoor maps with an LED-powered location system"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/10/16/bytelight-raises-1-25-million-in-funding-to-revolutionize/?fromcat=all>