<http://schema.org/keywords>
"\u00E2\u0080\u009Cthe story of henri-georges clouzot\u00E2\u0080\u0099s \u00E2\u0080\u0098inferno\u00E2\u0080\u0099\u00E2\u0080\u009D"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.newyorker.com/magazine/2010/07/12/wives-tales>