<http://schema.org/description>
"Mobile penetration in Egypt is over 80%. So, compared with a measly 10% of the population owning a credit card, mobile payments are the logical alternative for the majority of the country.\r\n\r\nRecently ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/me/2011/06/28/want-to-pay-your-electricity-bill-with-your-mobile-phone-in-egypt-you-can-soon/>