<http://schema.org/description>
"Even though everyone in the tech world has been checking in with Foursquare and Gowalla for what seems like forever, does anyone outside of our bubble know what our darling location ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/location/2010/07/27/reality-check-nearly-no-one-knows-what-a-foursquare-is/>