<http://schema.org/target>
"android-app://com.guardian/http/www.theguardian.com/technology/2014/jul/04/google-down-search-services-intermittent-outage"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.theguardian.com/technology/2014/jul/04/google-down-search-services-intermittent-outage>