<http://schema.org/name>
""^^<http://www.w3.org/2001/XMLSchema#string>
<http://osc.org/index.php/components/com_jcalpro/themes/index.php?option=com_content&view=article&id=893:orlando-science-center-brings-home-the-gold&catid=93:green-building-project&Itemid=172>