<http://schema.org/alternativeHeadline>
"Ooh, a New Mad Men Promo Is Here, and I Think It Has a BIG Clue About Season 6!: Glamour.com"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/entertainment/blogs/obsessed/2013/03/new-mad-men-promo>