<http://schema.org/alternateName>
"Jelly Belly"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.jellybelly.com/search/go?p=Q&srid=S1-USWSD02&lbc=jellybelly&ts=custom&w=Gift%20Boxes&uid=604621044&method=and&isort=score&view=list&srt=24>