<http://schema.org/name>
"Microsoft Project Siena: An app for anyone to create Windows 8.1 apps, no coding required"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/microsoft/2013/12/19/microsoft-project-siena-app-anyone-create-apps-windows-8-1-coding-required/>