<http://schema.org/name>
"Holiday Inn"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ihg.com/holidayinn/hotels/us/en/san-francisco/sfocc/hoteldetail?cm_sp=IMMerch-_-CP2_US_en-_-ViewallSan%20Franciscohotels_Seasonal>