<http://schema.org/description>
"Danish brewing giant, Carlsberg, has invested US$4m (\u20AC4.6m) in a marketing campaign for Turk Tuborg, the Turkish brewery in which it holds a majority stake.   Turk Tuborg said that following the campaign Carlsberg ranked as the third best-known beer brand in the country. Turk Tuborg currently controls between 17% and 18% of the market but the company is looking to increase this to between 22% and 23%."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/news/carlsberg-invests-4-million-in-turk-tuborg-campaign_id73423.aspx>