<http://schema.org/headline>
"&amp;lt;em&amp;gt;Puppy Bowl&amp;lt;/em&amp;gt; vs. &amp;lt;em&amp;gt;Kitten Bowl:&amp;lt;/em&amp;gt; The 2014 Super Bowl Showdown"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.bloomberg.com/bw/articles/2013-10-23/puppy-bowl-vs-dot-kitten-bowl-the-2014-super-bowl-showdown>