<http://schema.org/about>
"Bright new ideas for eco-friendly supplies have made back-to-school shopping much more fun. \n\nThe nine items here will send the K-12 set back to school in sustainable style, with the likes of biodegradable pencils and pens, sneakers with car-tire soles, b"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/slideshows/culture/green-gift-guide-for-back-to-school-tots-and-teens/page/2/>