<http://schema.org/headline>
"Trai notifies 12-minute per hour advertising rule for TV channels"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.livemint.com/Consumer/V5AWQ1qyD8XeIxg26HMRpJ/Trai-notifies-12minute-per-hour-ad-rule.html>