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" Ann Taylor&amp;#039;s tried everything of late. Supermodels Heidi Klum and Linda Evangelista have posed for the brand, their windows have been styled a la J.Crew and their sister store LOFT has recruited stylists like Kate Young and Tina Chai to whip up especially fashion forward outfits. It&amp;#039;s working, too. This spring their $198 white lace dress was going for $400 on eBay. And now they&amp;#039;re taking it a step further with a celebrity spokesperson, one who doesn&amp;#039;t pose for just anyone even though she&amp;#039;s drop dead gorgeous, comes with serious fashion cred and can actually act \u2014 Naomi Watts.   The mother of two should appeal to an entirely different type of customer (and by different we mean from both the models and the stylists), but it may be a good idea for Ann Taylor to stick to a single face for more than one season. Change is good, but so is consistency after such a drastic revamp. And if you&amp;#039;re going to stick to one spokesperson, Naomi Watts is a pretty good bet. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.elle.com/fashion/news/a4427/naomi-watts-fronts-ann-taylor-for-fall-337/>