<http://schema.org/description>
"Uber may have pulled off a small PR masterstroke yesterday, as it launched its UberTaxi service for London cabbies ... just as London cabbies were protesting in the UK capital. But ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2014/06/12/totally-failing-london-cabbie-explains-protests-specifically-uber/>