<http://schema.org/description>
"The &amp;quot;Just For Kids&amp;quot; section has only been a part of the Netflix site and most recently the Nintendo Wii since its inception.  That changes today with permanent placement on ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/media/2011/12/14/just-for-kids-section-becomes-permanent-part-of-netflix-on-apple-tv/>