<http://schema.org/alternativeHeadline>
"3 Reasons I&amp;#x27;m SO Excited About This New Vamps Trailer (Hint: Matthew Crawley Plus Clueless!): Glamour.com"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/entertainment/blogs/obsessed/2012/09/3-reasons-im-so-excited-about>