<http://schema.org/description>
"European frozen food maker Iglo Group, the owner of brands like Birds Eye, is working to change the way people think about frozen food in a bid to double its size by 2020. The strategy, which was announced last year, puts innovation and a &amp;quot;new approach&amp;quot; to marketing front and centre. Katy Askew spoke to Birds Eye UK marketing director Margaret Jobling to find out more."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-food.com/interview/birds-eye-uk-margaret-jobling_id127330.aspx>