<http://schema.org/name>
"New Balance 996"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.newbalance.com/pd/new-balance-996/WC996.html?cgid=27000&prefn1=productClass&prefn2=color&start=13&prefv1=Shoes&prefv2=Blue&dwvar_WC996_color=Blue_with_Neon%20Blue>