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"5 Ways to Spice Up Your Nike+ Experience\n\n\n\n\n\n\n\nChroma\n\nFor athletes who happen to also be gamers, or gamers who are looking for motivation to get active, check out Chroma. They make activity-powered games that motivate you to move. The more NikeFuel you earn, Chromo translates that into the ability to upgrade your gaming avatar.\nCo-founder Marcus Estes told Mashable that Chroma wants to take the concept of micro-transactions in gaming and replace that with something they call \"motor-transactions\": \"Basically we can build similar game design concepts, but instead of buying with money, you buy with physical activity.\"\nChroma's first game, Jumpbots!, was developed exclusively for the FuelBand and features a robot avatar that can be customized from head to toe.\nImage by Mashable.\n\n\n\n\n\n\n\n\n\n\n\nFitCause\n\nThere's nothing like a little motivation to keep you active -- especially when that motivation is social good. FitCause converts your Nike+ activity data into a currency that can be used to help charitable organizations -- e.g. Goodwill, Boys and Girls Club, etc. (That money either comes from donations you solicit or from a corporate sponsor.)\n\"Taking activity trackers to the next level, as opposed to saying that this is just your activity score ... but this is also how much I can give back every day, seemed like a great place to really innovate in this ecosystem,\" said Laura Temel, co-founder and CEO.\nFitCause moves beyond the idea of occasional fitness events for a charitable cause and makes that an everyday possibility. You can create your own charitable goal or form one as a group.\nImage by Mashable.\n\n\n\n\n\n\n\n\n\n\n\nGoRecess\n\nGoRecess is sort of like the OpenTable for fitness. It lets you find and review around 750,000 fitness classes nationwide, and book them in one place. Classes can be searched by location, date, time and interests.\nGoRecess integrates with the FuelBand, so you'll get some useful data about yourself and your peers in class.\n\"We know when you book a class on our site -- we know exactly where you're going and at what time, so we can correlate that data to tell you how you performed in that class,\" said Megan Smyth, co-founder and CEO.\nImage by Mashable.\n\n\n\n\n\n\n\n\n\n\n\nNextstep.io\n\nNextstep.io is like a Mint.com for your wellness. The startup developed a platform that can show you ways to change your habits that affect physical activity.\nBy combining data from your FuelBand, FourSquare and Google Calendar accounts, Nextstep.io can figure out your habits and pose challenges to help improve your physical activity.\nDuring the demo day, Nextstep.io gave the following example: If you normally visit the same coffee shop every morning, Nextstep.io can identify that habit via your integrated accounts. So one day, it might challenge you to visit another coffee shop in a different location simply to improve your physical activity.\nImage by Mashable.\n\n\n\n\n\n\n\n\n\n\n\nTotem\n\nTotem can chronicle your everyday adventures by aggregating your tweets, NikeFuel and other social activity to give a complete story of what you did during an \"adventure.\" An adventure could be an intense training event or something a simple as going out and exploring a city with your friends on bicycles. Similar to the concept of Storify, Totem brings all the elements of that adventure into a story that is interactive and shareable.\n\"We want activity to be a byproduct of fun,\" said Alex Howell, co-founder and CEO. \"And making it about everyday adventures, things that people can do -- sort of seeing the life and all of the possible experiences around them as an inspiration to just go up, get out and be active is really what we're about.\"\nImage by Mashable.\n\n\n\n\n\n\n\n\n\nNike showcased its first class of entrepreneurs looking to expand the capabilities of its Nike+ platform, at a demo day event in San Francisco on Thursday.\nThe Nike+ Accelerator, powered by TechStars, housed 10 startups for a three-month immersive experience in Portland, Ore. This accelerator provides startups with $20,000, access to Nike+ APIs/SDKs and access to around 300 mentors.\n\nSEE ALSO: 10 Best iPhone Armbands\n\nThe idea was for the startups to leverage Nike+ data and NikeFuel in these health, fitness and wellness projects. NikeFuel is Nike's unique currency for measuring how active you are in daily life. Today, Nike says 1 billion NikeFuel points are generated every single day. The company's FuelBand product is a wearable fitness tracker that integrates with the Nike+ platform.\nIf you're looking for some new ways to spice up your Nike+ experience, check out the gallery above that feature five of the startups that have creative integration with Nike+.\n\nDo you use Nike+? If so, what sorts of features do you wish it had? Let us know in the comments.\nThumbnail and story images by Mashable."^^<http://www.w3.org/2001/XMLSchema#string>
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