<http://schema.org/headline>
"Case Study: Art Briles is one of college football&amp;#8217;s biggest risk takers"^^<http://www.w3.org/2001/XMLSchema#string>
<http://collegesportsblog.dallasnews.com/2012/08/case-study-art-briles-is-one-of-college-footballs-biggest-risk-takers.html/>