<http://schema.org/alternativeHeadline>
"US: Kraft to spend US$10m on Kool-Aid plant overhaul"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/news/kraft-to-spend-us10m-on-kool-aid-plant-overhaul_id107495.aspx>