<http://schema.org/description>
"Further heating up the UK mobile market, Virgin Media has launched new unlimited mobile tariffs, offering unlimited data and text messages from as little as \u00A321 per month as it attempts ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/mobile/2012/06/25/virgin-media-takes-aim-at-t-mobile-and-three-with-launch-of-new-unlimited-premiere-mobile-plans/>