<http://schema.org/description>
"The Detroit Bus Company is set to launch their &amp;#039;WeRide&amp;#039; program to help alleviate the city&amp;#039;s economical woes."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.complex.com/sports/2012/07/buy-a-bus-ticket-in-detroit-and-give-someone-in-need-a-free-ride>