<http://schema.org/headline>
"Cinemax wants to shed its &amp;#8220;Skinemax&amp;#8221; reputation with a high-end drama"^^<http://www.w3.org/2001/XMLSchema#string>
<http://qz.com/232306/cinemax-wants-to-shed-its-skinemax-reputation-with-a-high-end-drama/>