<http://schema.org/description>
"During a live press conference today, NASCAR announced that it is now the first professional sports league that Twitter has partnered directly with.\r\n\r\nThe partnership will allow Twitter ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/twitter/2012/05/18/twitter-chooses-nascar-as-first-sports-league-partner-launches-new-interactive-product/>