<http://schema.org/name>
"Holiday Inn Express"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ihg.com/holidayinnexpress/hotels/gb/en/manchester/mchsk/hoteldetail?cm_sp=IMMerch-_-EX_UK_en-_-PD_Text3_Manchester.html/photos-tours>