<http://schema.org/headline>
"THE RUFF REPORT: Beware of this sickening way to feed your pet"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.patriotledger.com/x260313090/THE-RUFF-REPORT-Beware-of-this-sickening-way-to-feed-your-pet>