<http://schema.org/description>
"The Internet has made the marginal cost of data transmission zero for all intents and purposes. This change didn't come overnight, of course, but in pieces over the past two decades.\r\n\r\nThere ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/media/2011/04/18/the-great-rise-of-indie-publishing/even-tom-delay/>