<http://schema.org/topics>
"avoid,Business,community,community manager,contributor,disaster,Facebook,features,How To,Mashable,plan,Public Relations,react,repsond,Small Business,Social Media,social media monitoring,social networking,Twitter,YouTube"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2010/08/09/prevent-social-media-disaster/>