<http://schema.org/headline>
"The two hottest apps you\u2019ll \u201Crun into\u201D at SXSW"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2012/02/24/the-two-hottest-apps-youll-run-into-at-sxsw/?awesm=tnw.to_1DS0z>