<http://schema.org/description>
"A\u00A0ridiculous\u00A0amount of work goes into successful app release. From planning and sketching to design and development, simply getting the talent together in one room can be a difficult ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/dd/2012/02/02/dont-launch-your-app-until-you-watch-these-8-inspiring-teaser-videos/>