<http://schema.org/about>
"There are myriad reasons to eat less meat or at least eat local and \"happy meat\" that has been raised on grass and treated properly. Here is another that I didn't know: "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/green-food/cows-can-be-transported-for-52-hours-without-food-or-water.html>