<http://schema.org/about>
"When you're pregnant, living a green lifestyle takes on a new importance. Instead of following the trend to ease your eco-guilt, it's about creating a safe and"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/family/family-activities/stories/five-steps-to-go-green-for-your-baby>