<http://schema.org/telephone>
"+44-203-368-3410"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.firebox.com/product/3565/Angel-Bicycle-Helmet?aff=512&awc=550_1304351278_2ae3fa826a0372dad2ac2d438d6e4a15&currency_conversion=1>