<http://schema.org/description>
"This past weekend at SXSWi,\u00A0BBH Labs, an experimental arm of the international marketing agency, came under heat for its Homeless Hotspots\u00A0project. In a nutshell, members of the Austin, ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/03/15/homeless-hotspots-the-digerati-and-the-future-of-actually-making-a-difference/>