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"T-Mobile Uncarrier Event\n\n\n\n\n\n\n\n\nThe T-Mobile Uncarrier 5.0 held at the Paramount Theatre in Seattle, Washington.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nCustomers from all over Seattle were invited to attend.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nCrowds of people waiting outside for the doors to open.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\n\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nThe event felt more like a rock concert than a wireless carrier presentation.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nScreaming T-Mobile fans filled the Paramount Theatre.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nAnxiously waiting for the event to begin.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nT-Mobile CEO John Legere announces free week long test drives at the T-Mobile Uncarrier 5.0 event in Seattle, Washington on June 18, 2014.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nJohn Legere's unique footwear at the Uncarrier T-Mobile event in Seattle.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nJohn Legere discusses the new unRadio app from Rhapsody at the T-Mobile Uncarrier 5.0 event in Seattle, Washington on June 18, 2014.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nA view of the Rhapsody unRadio app home-screen.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nWith the unRadio app from Rhapsody, you are able to favorite a song and have it download to your phone automatically.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\n\n\n\nPlaying a song on the Rhapsody unRadio app.\n\nImage: Mashable, Christina Ascani\n\n\n\n\n\n\nSEATTLE \u2014 T-Mobile is bringing its \"un-carrier\" mantra to Internet radio: The company is teaming up with music company Rhapsody to launch unRadio, an ad-free music-streaming service that lets you play music on-demand for as long as you'd like, without running up your mobile bill.\nWhile the music-streaming industry is inundated with competition (e.g. Spotify, Pandora and most recently, Amazon Prime Music), unRadio promises a different approach. And based on the offering, it actually seems different. \nSee also: Hands On: Amazon's Fire Phone Is More Than Meets the Eye\nunRadio is free for T-Mobile's Simple Choice customers, which includes those with an unlimited phone and 4G LTE data plan for about $80 a month. T-Mobile customers without unlimited data can get the music-streaming service for $4 \u2014 it's a far cry from other services that run about $10 a month. Put another way, that's $72 in savings each year. It's $5 a month for non-customers.\nT-Mobile said the move is to eliminate data-suck anxiety. In theory, you could use unRadio for a month straight, and it'll never affect your bill. The news comes at a time when 53% of U.S. smartphones are streaming music right now, according to T-Mobile, and many users worry constantly that streaming music on their data plan will rack up costs at the end of the month.\nComing to iOS, Android and the desktop web next week, the music-streaming service gives you unlimited skips, allows you to preview the next song that's about to play (in case you want to skip ahead), and even lets you save songs for future listening when you're offline (think airplane and subway commutes).\n\nAnd there are no ads. You'll never be interrupted with audible commercials or visual ads. Another nice perk is that unRadio lets you pick the music you want to hear, instead of letting the system pick for you.\nThe library comes with tens of millions of songs, as well as other common streaming-service offerings, such as giving a song a thumbs up or thumbs down, so it learns your preferences. There's also a Shazam-like feature called TrackMatch that lets you identify songs (e.g. while out at a bar or on TV); you can even create stations around them, too.\nHave something to add to this story? Share it in the comments."^^<http://www.w3.org/2001/XMLSchema#string>
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