<http://schema.org/headline>
"The &amp;#39;Why&amp;#39; of ECM Failure and the &amp;#39;How&amp;#39; of ECM Success"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.cmswire.com/cms/information-management/the-why-of-ecm-failure-and-the-how-of-ecm-success-025892.php>