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"We thought it was a little bizarre when Microsoft decided to sponsor a Family Guy special to promote Windows 7. \nNot only does Seth McFarlane's cartoon creation skirt the line when it comes to show content and characters, but the show staff actually uses Macs. That's why we weren't exactly surprised when Microsoft got cold feet and backed out of the deal.\nWarner Bros must have a much thicker skin, because they've just swooped in to the rescue and will use the sponsorship to hawk their new movie Sherlock Holmes, directed by Guy Ritchie and staring Robert Downey Jr. and Jude Law.Contact Music is reporting that the deal was announced over the weekend by Fox, with the episode set to air next Sunday. Given that Warner Bros doesn't need to sell software to families, we think the studio probably makes a better advertising bed-fellow for the show than Microsoft, although Sherlock Holmes doesn't hit theaters until Christmas."^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2009/11/03/warner-bros-family-guy/>