<http://schema.org/alternativeHeadline>
"The easiest way to check if your email address is on the Gawker hacker list"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/media/2010/12/13/the-easiest-way-to-check-if-your-email-address-is-on-the-gawker-hacker-list/>