<http://schema.org/headline>
"Save Up to 40% on Final Draft 8 Until Sept. 30 at The Writers Store"^^<http://www.w3.org/2001/XMLSchema#string>
<http://nofilmschool.com/2012/09/save-up-to-40-percent-on-final-draft-8-until-sept-30-at-the-writers-store>