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"Dead Space and its sequel were too scary, Electronic Arts has suggested. Explaining the shift towards co-operative multiplayer in upcoming sequel Dead Space 3, EA marketing boss Laura Miele told MCV that people would feel more comfortable playing with a companion.   &amp;quot;We were doing research coming out of Dead Space 1 and 2 and we&amp;#039;re really proud of those products. We received feedback to understand how we can take the game out to even more consumers,&amp;quot; explained Miele. &amp;quot;We were hearing feedback that they love the thriller game, but it was pretty scary, and the obvious next step was that they wanted to play with someone. So we introduced co-op into the game. &amp;quot;The horror of Dead Space is still all there. It&amp;#039;s still true to its roots and no less scary, but people felt far more comfortable playing it with someone else than they did doing it on their own. &amp;quot;Personally, I would rather go to a scary movie with my husband rather than sit at home with the lights out watching one on my own.  &amp;quot;We&amp;#039;re looking for that to reach out to consumers that perhaps were not open to Dead Space 1 and 2.&amp;quot;  The comments mirror those of EA&amp;#039;s Frank Gibeau, who said that the franchise must appeal to a broader audience. Officially announced at this year&amp;#039;s E3 Gaming Expo, Dead Space 3 will take place on a frozen planet and features a new character named John Carver. The game will feature drop-in, drop-out co-operative play using the new character.  The entire game can also be played alone without an AI-controlled partner, with different cutscenes and dialogue involved. The game will launch for the Xbox 360, PS3 and PC in February next year. Watch the Dead Space 3 gameplay trailer below:  "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.digitalspy.com/gaming/news/a394416/dead-space-and-sequel-were-too-scary-says-ea/>