<http://schema.org/description>
"Drinks companies, both alcoholic and non-alcoholic, have targeted their efforts at the developing markets of the world in recent years. Not only has the trend reaped rewards in terms of sales, but multinationals have been introduced to drinks types and flavours that are new to them."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/management-briefing/september-2010-management-briefing-innovation-in-the-drinks-industry-part-i_id101774.aspx>