<http://schema.org/name>
"Cancer Council NSW"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.cancercouncil.com.au/8321/news-media/latest-news-news-media/media-releases-news-room-news-media/boost-for-cancer-survival-prospects-with-over-100-million-for-new-services/?pp=41658>