<http://schema.org/target>
"http://www.bulbs.com/results.aspx?Ntt={search_term}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.bulbs.com/Ballasts/$50_--_$100/4_x_50W_--_54W/4-Number_of_Lamps/T5/results.aspx?pid=398>